As an SEO Outsource company, we find ways to make your business visible online. On the other hand, Google – the leading search engine – ensures that their users are getting the right information about their queries, which is why the best online marketing team-up is PR and SEO.
Last week, Google announced that with its improved algorithm, the freshest news possible would show up in the search engine result pages (SERPs). The impact of the update would be 6% to 35% of web searches and will be able to deliver more relevant and fresh search results. This includes queries on recent events, current reviews, news items and other hot topics.
A Blast From The Past
In the past, most businesses would want to be seen on famous media materials such as Oprah, Wall street Journal and USA Today for people to notice and see them. Much has changed – most of us want to be seen online to better reach out to our audience.
Welcome aboard, PR!
Enjoy the search and social era, a decade of bringing the new public relations strategy infused with SEO efforts that’ll definitely make its way to the top spot in Google.
With the growing acceptance of internet media, many companies can now deliver their messages and news directly to their users by the use of various newsrooms, social media networks and blogs. The latest update of Google will be useful too, since it’ll separate the winners and losers in the form of fresh and relative content. And, it will also have positive opportunities to influence your company’s search results.
If you need help with your online marketing campaigns, don’t hesitate to let us know, and we’ll definitely help you out. We have a wide range of products such as white label SEO, social media marketing, web design and paid advertising.