SEO for Photographers: Attract More Clients and Leads with SEO Services That Optimize Online Visibility

SEOReseller helps photographers and photography businesses build a strong online presence by developing a customized SEO strategy that gives you quality leads, ready-buyers, foot traffic and more phone calls.

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What is SEO in Photography and How Will it Help Photographers?

One of the best ways to advance in the market and stand out from other photography agencies is by ranking high in the search engine results pages (SERPs). SEO for photographers allows you to be the first one to appear in the SERPS whenever a user searches for services related to photography or your brand. Having a properly developed and implemented SEO strategy will enable your photography agency to engage with the highest number of potential clients. We provide SEO services for wedding photographers, fashion photographers, a real estate photographers, product and services photographers, and more. With the decimated market and higher competition, there’s no reason you should skip SEO as a part of your client acquisition and business’ marketing strategy.

Here’s what you can expect when you work with us:

Increased Visibility

You will get a higher ranking position. You’ll snag a commanding position on the SERPS resulting in appearances on more valuable searches, like “photographers near me” – acquiring people who are actively looking for photography services.

Dominate Local Competition

Dominate local listings and gain more local leads. Your photography services will rank in the ‘Local Pack’ where 42% of users click when searching for a service — Resulting in increased traffic to your business.Dominate local listings and gain more local leads. Your photography services will rank in the ‘Local Pack’ where 42% of users click when searching for a service — Resulting in increased traffic to your business.

Gain Qualified Leads

You’ll receive more inbound leads from customers who are in need of photography services. On average, we have clients getting a 67% increase in submissions.

Increased Revenue

SEO can drive new business for photographers and photography agencies. Made possible by the dramatic increase in exposure, phone calls, and leads, your business will likely gain higher ROIs.

Get a Free SEO Consultation and Start Increasing Your Sales

Why Is SEO Important for Photographers, Photography Agencies and Other Creatives?

At present, photographers are faced with many challenges. Photography a luxury service that’s competing in a decimated market and it makes the competition even more difficult.

Knowing how competitive the market is, consider the following statistics:

There are 201,764 photography businesses in the US.
97% learn about a local photography firm via an online search
“14,000 “Near me” search volume Photographers
The top five results in a Google search get 68% of all clicksv

To maintain a steady flow of new clients, it is crucial for your photography firm to stand out online. To do that, your photography firm needs a solid SEO strategy.

Why Should Your Photography Business Invest in SEO MoreThan PPC?

How you can view the approach:

Pay Per Click (PPC) marketing is like gas to a car. As long as you can put gas (budget/money) in it, then you’ll get traffic and clicks. But stop and then the traffic stops too.
Depending on your location, you can pay $10 – $40 per click. That’s per click.
On the other hand, SEO can be likened to an electric car. Sure, it might take a bit longer to charge but it will always run without the need for gas. But, if you do it right, you’ll have an abundance of food for a long time

Our SEO strategies for Photographers provide years of high-quality leads, phone calls, and sales.

You’re investing in long-term acquisition that will drastically improve the longevity of your marketing dollars.

Words From Our Happy Clients

SEO Reseller Implements the Best SEO Strategies for Photographers

Local SEO and Google My Business

Local SEO is about boosting your online presence within your community. However, this can be applied to any area you choose to target too. An ideal scenario would be when people search for “photography services in [city]”, “photographer near me,” or even “wedding photographer near me” Local SEO strategies will help your business rank in search results.

One of the most important points to address in Local SEO is establishing your Google My Business page — AND integrating your GMB profile in your website. 

Your GMB profile provides valuable information to Google like your address, hours, reviews, and services offered.We help you rank and be discovered by potential clients in what’s known as the Google Local Pack. This is the best place on the internet for Photographers.

On-Page SEO Optimization

Your website and its pages are gauged by Google’s algorithm to determine how much value it will deliver to users. When evaluating your website, it will look at the technical aspects to crawl and evaluate:

URL Structure
Title Tag
Meta Description
Header Tags (H1, H2, H3, etc.)
Keywords
Internal and External Links

Our team of SEO specialists will evaluate your current on-page SEO and identify the best SEO keywords for photography to ensure that your site’s on-page SEO is optimized to its fullest potential.

Website Content Development

The content on your website is key to an optimized performance. Search engines like Google evaluate will crawl and determine if it adds value for their users. It’s generally accepted by industry experts that a website should be equipped with a quality content marketing strategy because without it the possibility of beating competition who use high quality content is little to none.

What kind of content would search engines expect to see from a photography firm? Perhaps articles on topics like:

Digital Marketing Trends in Photography: How Photos Can Enhance User Engagement
Signs It’s Time For To Upgrade Your Website Images and Product Descriptions

Developing a content calendar and producing consistent, quality content requires an investment of time many photographers just don’t have. Our team of content writers can do all the heavy lifting for you.

Best User Experience

A positive user experience can encourage site visitors to sign your contact form or make a call on the spot. Meanwhile, an inferior experience is something that can have visitors exiting the website right away. As a photographer, your website needs to be responsive:

Overall responsive web design
Have a design that showcases all your photography services
Be mobile-friendly
Have simple, easy-to-use navigation menus
Operate at an optimal site speed (no slow loading pages)
Have no (or minimal) 404 errors (missing pages)
Utilize an optimized contact form

SEO Reseller’s SEO Services for Photographers

Conceptualizing and planning SEO roadmaps is what we do best. Our team combines rank-building initiatives to help photography businesses improve their online traction and stay on the first page of search results.

Our services include:

Keyword Research

Content Creation

Website Audit

Content Audit

On-page SEO

Off-page SEO

Technical SEO

Lead Tracking

Conversion

SEO Reporting

SEO Dashboards

What Industries need SEO the most?

Every industry and business are similar and different in many ways. Hence, the similarities and differences of methods and approaches when doing SEO for businesses. As industrial SEO experts, we’d say that industries have 80% similar practices in search engine optimization and about 20% differences.

Frequently Asked Questions

To help you make the most-informed decision, here are common questions customers ask us.

Looking For Assistance Developing an SEO Strategy for Your Photography Firm?

Let Us Help You Grow

We are ready to help your business not only get found online, but scale your business as fast you’d like us to. Contact us today for a free consultation!