SEO for Photographers: Attract More Clients and Leads with SEO Services That Optimize Online Visibility

SEOReseller helps photographers and photography businesses build a strong online presence by developing a customized SEO strategy that gives you quality leads, ready-buyers, foot traffic and more phone calls.

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What is SEO in Photography and How Will it Help Photographers?

One of the best ways to advance in the market and stand out from other photography agencies is by ranking high in the search engine results pages (SERPs). SEO for photographers allows you to be the first one to appear in the SERPS whenever a user searches for services related to photography or your brand. Having a properly developed and implemented SEO strategy will enable your photography agency to engage with the highest number of potential clients. We provide SEO services for wedding photographers, fashion photographers, a real estate photographers, product and services photographers, and more. With the decimated market and higher competition, there’s no reason you should skip SEO as a part of your client acquisition and business’ marketing strategy.

Here’s what you can expect when you work with us:

Increased Visibility

You will get a higher ranking position. You’ll snag a commanding position on the SERPS resulting in appearances on more valuable searches, like “photographers near me” – acquiring people who are actively looking for photography services.

Dominate Local Competition

Dominate local listings and gain more local leads. Your photography services will rank in the ‘Local Pack’ where 42% of users click when searching for a service — Resulting in increased traffic to your business.Dominate local listings and gain more local leads. Your photography services will rank in the ‘Local Pack’ where 42% of users click when searching for a service — Resulting in increased traffic to your business.

Gain Qualified Leads

You’ll receive more inbound leads from customers who are in need of photography services. On average, we have clients getting a 67% increase in submissions.

Increased Revenue

SEO can drive new business for photographers and photography agencies. Made possible by the dramatic increase in exposure, phone calls, and leads, your business will likely gain higher ROIs.

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Why Is SEO Important for Photographers, Photography Agencies and Other Creatives?

At present, photographers are faced with many challenges. Photography a luxury service that’s competing in a decimated market and it makes the competition even more difficult.

Knowing how competitive the market is, consider the following statistics:

There are 201,764 photography businesses in the US.

97% learn about a local photography firm via an online search

“14,000 “Near me” search volume Photographers

The top five results in a Google search get 68% of all clicksv

To maintain a steady flow of new clients, it is crucial for your photography firm to stand out online. To do that, your photography firm needs a solid SEO strategy.

Why Should Your Photography Business Invest in SEO MoreThan PPC?

How you can view the approach:

Pay Per Click (PPC) marketing is like gas to a car. As long as you can put gas (budget/money) in it, then you’ll get traffic and clicks. But stop and then the traffic stops too.

Depending on your location, you can pay $10 – $40 per click. That’s per click.

On the other hand, SEO can be likened to an electric car. Sure, it might take a bit longer to charge but it will always run without the need for gas. But, if you do it right, you’ll have an abundance of food for a long time

Our SEO strategies for Photographers provide years of high-quality leads, phone calls, and sales.

You’re investing in long-term acquisition that will drastically improve the longevity of your marketing dollars.

Words From Our Happy Clients

Been working with SEOReseller for years and they’re consistent with delivering the best SEO work. They’ve mastered the art and science behind SEO. Thanks to them my website is performing at its best.

Rane

SEOReseller is truly one of the best companies that I’ve worked with, and I’ve been sending them work for more than 8 years. Truly admire their work ethic and professionalism.

Mark

What makes SEOReseller different from other SEO companies is the expertise and understanding of how they do SEO. My primary goal for SEO was to increase the customer base through our website and that’s what they did for us. The project managers and SEO team are very hands-on and proactive in conditioning our website to adapt to new SEO techniques.

Elie

SEO Reseller Implements the Best SEO Strategies for Photographers

Local SEO and Google My Business

Local SEO is about boosting your online presence within your community. However, this can be applied to any area you choose to target too. An ideal scenario would be when people search for “photography services in [city]”, “photographer near me,” or even “wedding photographer near me” Local SEO strategies will help your business rank in search results.

One of the most important points to address in Local SEO is establishing your Google My Business page — AND integrating your GMB profile in your website.

Your GMB profile provides valuable information to Google like your address, hours, reviews, and services offered.We help you rank and be discovered by potential clients in what’s known as the Google Local Pack. This is the best place on the internet for Photographers.

On-Page SEO Optimization

Your website and its pages are gauged by Google’s algorithm to determine how much value it will deliver to users. When evaluating your website, it will look at the technical aspects to crawl and evaluate:

URL Structure

Title Tag

Meta Description

Header Tags (H1, H2, H3, etc.)

Keywords

Internal and External Links

Our team of SEO specialists will evaluate your current on-page SEO and identify the best SEO keywords for photography to ensure that your site’s on-page SEO is optimized to its fullest potential.

Website Content Development

The content on your website is key to an optimized performance. Search engines like Google evaluate will crawl and determine if it adds value for their users. It’s generally accepted by industry experts that a website should be equipped with a quality content marketing strategy because without it the possibility of beating competition who use high quality content is little to none.

What kind of content would search engines expect to see from a photography firm? Perhaps articles on topics like:

Digital Marketing Trends in Photography: How Photos Can Enhance User Engagement

Signs It’s Time For To Upgrade Your Website Images and Product Descriptions

Developing a content calendar and producing consistent, quality content requires an investment of time many photographers just don’t have. Our team of content writers can do all the heavy lifting for you.

Best User Experience

A positive user experience can encourage site visitors to sign your contact form or make a call on the spot. Meanwhile, an inferior experience is something that can have visitors exiting the website right away. As a photographer, your website needs to be responsive:

Overall responsive web design

Have a design that showcases all your photography services

Be mobile-friendly

Have simple, easy-to-use navigation menus

Operate at an optimal site speed (no slow loading pages)

Have no (or minimal) 404 errors (missing pages)

Utilize an optimized contact form

SEO Reseller’s SEO Services for Photographers

Conceptualizing and planning SEO roadmaps is what we do best. Our team combines rank-building initiatives to help photography businesses improve their online traction and stay on the first page of search results.

Our services include:

Keyword Research

Content Creation

Website Audit

Content Audit

On-page SEO

Off-page SEO

Backlink Strategy

Technical SEO

Lead Tracking

Conversion

SEO Reporting

SEO Dashboards

Start Your SEO Campaign

What Industries need SEO the most?

Every industry and business are similar and different in many ways. Hence, the similarities and differences of methods and approaches when doing SEO for businesses. As industrial SEO experts, we’d say that industries have 80% similar practices in search engine optimization and about 20% differences.

SEO Services for Small Businesses

SEO Services for Real Estate

SEO Services for Dentists

SEO Services for Lawyers

SEO Services for Hotels

SEO Services for Restaurants

SEO Services for Plastic Surgeons

SEO Services for Car Dealership

SEO Services for Franchises

SEO Services for Chiropractors

SEO Services for High Education

SEO Services for Auto Service

SEO Services for Accountants

SEO Services for Ecommerce Websites

SEO Services for Firms

SEO Services for Roofing

SEO Services for Plumbers

SEO Services for Therapist

SEO Services for Veterinary

SEO Services for Doctors

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Frequently Asked Questions

To help you make the most-informed decision, here are common questions customers ask us.

Can SEO for Photographers and Photography Agencies Help Find New Clients?

Absolutely. SEO for photographers and photography agencies exist in the first place for this reason. Finding new clients is one of the goals that agencies set out for when partnering with an SEO company. Increase in visibility and client acquisition are some of the goals our SEO strategies target for Photographers. By targeting highly-relevant SEO keywords for photography businesses our objective is to elevate your position in search results and attract leads who are actively searching for photography services.

How Much Does SEO for Photographers Cost?

The cost of SEO differs based on the custom plan we develop for your business and what you have agreed with. Customized strategies we provide contain SEO services for photographers that take all shapes, and include initiatives — large and small. We have the ability to tailor an SEO package for your specific needs. Let’s start with a free website audit, then we can develop a plan together that will produce results while meeting your budget requirements.

Is SEO a Good Investment for Photographers?

Now is a good time to invest in SEO. You will develop a competitive edge over other photographers and photography agencies in your area. Our clients consistently see solid return of investments with the SEO work we’ve done. Our SEO strategy is data-driven and results-oriented, we would never suggest an SEO strategy if we don’t believe it will be a good investment for your company. Performing a website audit will allow us to provide you with an idea of what you can expect from an SEO investment.

Do You Guarantee Results?

If an SEO company says they can guarantee results, be very skeptical. We do guarantee to meet the agreed upon service levels as we guarantee to apply the best SEO practices and processes to help you succeed. When implemented correctly, SEO has a solid history of providing amazing results. Our track record speaks for itself and we invite you to review our case studies to hear more about our success with implementing SEO for Photography Businesses.

How Long Will it Take to See Results When SEO Strategies Are Implemented?

There are many factors that affect the time it will take for your photography business to see results once our SEO strategies are in place. The average amount of time it takes to start seeing results is 4-6 months. If there is a lot of local competition in your area, it may take longer. But if your competition doesn’t have a solid SEO strategy, you may be surprised by how quickly SEO can make an impact. The good news is, SEO initiatives continue to produce results over time.

How Long Will We Need to Maintain an Investment in SEO?

This will entirely depend on what your growth plan is and what your goals are. The moment SEO has been implemented following the right strategy, they will continue to generate results for a long time. Keep in mind that search engines prefer websites that are continually updating or adding to their content. Updated content is a priority for search engines like Google. This will also help you to maintain competitiveness in the long run.

Do Photographers Need Supplemental Content (Like a Blog) On Their Website?

Success online relies heavily on content and everyone needs supplemental content on their website — including Photographers. Search engines judge the value of your site based on content and the more current or relevant a content is, the more likely the page gets prioritized organically. Having a blog with articles on various photography topics will help a reader view you as an industry leader who they can trust. Trust in your brand leads and more sales.

Would SEO for Wedding Photographers or Event Photographers (for example) Utilize the Same Strategies as SEO for Other Photography Categories?

For the most part, yes. If you are primarily an events photographer, we would shift our keyword research to identify specific keywords for SEO for wedding photographers or any event relevant to your business and recommend relevant content marketing ideas. But our approach for establishing your business as the go-to local (or national) photography service would remain the same.

Can You Help Our Website With Photography-Relevant Link Building?

You can expect our SEO experts to provide you with quality link building services. We specialize in providing our clients with a customized backlink strategy. We understand how important backlinks can be for SEO performance and can develop a multi-pronged approach to establishing high-authority backlinks to your site. You can choose to build your backlinks around both local and national SEO.

Can You Help a Photography Agency With Multiple Locations?

Absolutely. Businesses or agencies with multiple locations may benefit from both local SEO and national SEO strategies. What you’ll get from a local SEO strategy is an increase in rankings for each branch of your firm in local searches. Your website should contain landing pages unique to all your target areas with Google My Business activated on each page. On the other hand if you entertain photography clients outside of your geographical location (maybe for your photo touch ups and editing), we would additionally evaluate what a regional or national SEO strategy would look like for your firm.

Looking For Assistance Developing an SEO Strategy for Your Photography Firm?

Let Us Help You Grow

We are ready to help your business not only get found online, but scale your business as fast you’d like us to. Contact us today for a free consultation!