SEO for Small Businesses: Optimize Your Online Visibility To Generate New Client Leads

SEOReseller specializes in developing SEO packages for small businesses to help build a reputable online presence in order to increase quality leads, phone calls, and sales.

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How Can a Small Business Benefit From SEO?

Although small business search engine optimization services may seem like an unnecessary expense to some business owners, an SEO strategy can actually turn lookers into buyers by increasing engagement with your community.

We are a results-oriented company, so when you choose to work with us, you can expect the following:

Outshine Local Competition

Reach the top ranks above other local businesses. 50% of all mobile searches are done with the goal of finding local results. 61% of people searching end up making a purchase.

Reach Your Target Market More Efficiently

Watch your online presence become more relevant. Your small business will start to appear in searches like “[industry/service/product near me” and reach customers looking for exactly what your business offers.

Build Brand Awareness

Ranking higher on search engine results pages (SERPs) like Google, Yahoo, etc. builds brand awareness and increases the level of trust customers are forming with your brand because of your strong web presence. .

Increased Exposure

SEO can drive new business by increasing exposure, leads, and ultimately revenue.

Get a Free SEO Consultation and Start Increasing Your Sales

A Game of Who Gets Found First

The steady growth of small businesses means two things – success and competition. Customers are turning to the digital landscape for answers.

46% of customers look for businesses online

28% of online local searches result in a transaction

97% of customers look for a business online before making a transaction or visiting the business

75% of online users never scroll past the first page

SEO is no longer an option – it’s a necessity to make small businesses visible to customers every time. With the rise in digital consumption, it’s more important now for small businesses to fortify their SEO strategies and be at the forefront of their customer’s path to purchase.

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Small Business SEO Service That Makes Results Happen

With over eight years of working in the industry and a 100+ digital marketing minds collaborating on 10,000+ SEO campaigns, we’ve developed a methodology that can help small businesses stay on top of their game.

We provide the expertise, strategies, and resources to boost the online presence of small business websites and outrank their competitors. We execute SEO workflows tailored to the needs of the business to deliver results consistently.

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Why Is SEO Important for Small Businesses?

Although many small business owners assume small business SEO is an unnecessary expense, here’s the reality:

46% of customers look for businesses online.

97% of customers look for a business online before making a transaction or visiting the business.

28% of online local searches result in a transaction

75% of online users never scroll past the first page of search results

To build your customer base, it is crucial for your small business to find new ways to stand out on the internet. To do that successfully, you need a powerful SEO strategy.

Why Invest in SEO Versus PPC?

Here’s how we like to think about it:

Pay Per Click (PPC) marketing is a quick solution that provides temporary results and the solutions have to be repeated continually — at a very high cost. Costs per click prices range from $10 to $40 per click.

Unlike PPC, an SEO strategy, if done right, will continue to produce results long after your initial investment. Kind of like farming. It may take some time to start growing, but once it does, you’ll have all the food you need.

Our SEO strategies for small businesses secure sales, provide years of high-quality leads, and help you build long-lasting relationships with customers.

Improve the longevity of your marketing dollars by investing in long-term “farming” that gives your websites the tactics it needs to grow.

Words From Our Happy Clients

Been working with SEOReseller for years and they’re consistent with delivering the best SEO work. They’ve mastered the art and science behind SEO. Thanks to them my website is performing at its best.

Rane

SEOReseller is truly one of the best companies that I’ve worked with, and I’ve been sending them work for more than 8 years. Truly admire their work ethic and professionalism.

Mark

What makes SEOReseller different from other SEO companies is the expertise and understanding of how they do SEO. My primary goal for SEO was to increase the customer base through our website and that’s what they did for us. The project managers and SEO team are very hands-on and proactive in conditioning our website to adapt to new SEO techniques.

Elie

SEOReseller Implements the Best SEO Strategies for Small Businesses

Local SEO and Google My Business

How do strategies for local SEO for small business work with Google My Business?

One of the most important aspects of Local SEO is establishing your Google My Business page — AND integrating your GMB profile in your website.

Your online presence is the main focus of local SEO. When you search for “[small business industry] in [city]” or “[industry] shops near me” local SEO focuses on your visibility by helping you rank online for those searches.

Your Google My Business page is one of the most important pieces of the ‘local SEO puzzle.’ It gives potential customers insights into your business, like:

Customer reviews

Your address and contact info

Meta descriptions — are they accurate?

Services offered, and Your hours.

The goal of an optimized GMB is to rank in the Google Local Pack, which is considered the beachfront property of the internet for small businesses. Our team of SEO experts can help you become part of the pack.

On-Page SEO Optimization

Search engines, like Google, have algorithms that crawl your website in order to determine how much value it adds to people searching the internet for the products or services your small business offers. The algorithms look at technical things like:

Tags — title tags and header tags (H1, H2, etc.) — do they tell readers what the page is about?

The URL structure — does it make sense?

Meta descriptions — are they accurate?

Keywords — do the keywords you’ve selected help readers to find your page, and add value to their online search?

External links — do the links you’ve shared have a high authority?

When you use our services, our SEO specialists will look at your on-page SEO and identify the “low hanging fruit,” like SEO keywords for small businesses in your industry, to make sure your on-page SEO is fully maximized.

Website Content Development

Google, and other search engines, evaluate your website’s content and decide if it is valuable to users.

Industry experts agree that small business websites without quality content and a content marketing strategy, have little to no chance of ranking against competitors with a quality marketing strategy.Creating a content calendar and producing quality content consistently requires investing time that many business owners don’t have. Let our team of writers ramp up your content and your customer base.

Optimal User Experience

User experience is vital. Consumers spend an average of 15 seconds on a webpage before they leave. That means you have 15 seconds to help them see the value of your business. Your small business’s website needs to:

Be Mobile-Friendly

Have simple, easy-to-use navigation menus

Operate at an optimal site speed (no slow loading pages)

Have no (or minimal) 404 errors (missing pages)

Utilize an optimized contact form

SEOReseller’s SEO Services for Small Business

Developing SEO roadmaps is what we do best. Our team combines rank-building initiatives to help accounting firms improve their online traction and stay on the first page of search results.

Our services include:

Keyword Research

Content Creation

Website Audit

Content Audit

On-page SEO

Off-page SEO

Backlink Strategy

Technical SEO

Lead Tracking

Conversion

SEO Reporting

SEO Dashboards

Free SEO Audit

What Industries need SEO the most?

Every industry and business are similar and different in many ways. Hence, the similarities and differences of methods and approaches when doing SEO for businesses. As industrial SEO experts, we’d say that industries have 80% similar practices in search engine optimization and about 20% differences.

SEO Services for Small Businesses

SEO Services for Real Estate

SEO Services for Dentists

SEO Services for Lawyers

SEO Services for Hotels

SEO Services for Restaurants

SEO Services for Plastic Surgeons

SEO Services for Car Dealership

SEO Services for Franchises

SEO Services for Chiropractors

SEO Services for High Education

SEO Services for Auto Service

SEO Services for Accountants

SEO Services for Ecommerce Websites

SEO Services for Firms

SEO Services for Roofing

SEO Services for Plumbers

SEO Services for Therapist

SEO Services for Veterinary

SEO Services for Doctors

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Frequently Asked Questions

To help you make the most-informed decision, here are common questions customers ask us.

Can SEO for Small Businesses Help Small Businesses Find New Clients?

Finding new clients for your small businesses is one of the top priorities of our SEO strategists. By finding highly-relevant keywords for businesses in your industry we can evaluate your position against your competition and attract your ideal customer.

How Much Does SEO for Small Businesses Cost?

SEO services vary based on the strategy we create for your small business. We do not create one-size-fits-all SEO strategies. Our team of experts believes in tailoring SEO packages to your small business’s specific needs.
If you’re interested in creating a quality SEO strategy, let us see how we can help you by conducting a free audit on your website. From there, we can create a plan that gets results and meets your budget.

Is SEO a Good Investment for Small Businesses?

Investing in SEO will help your firm develop a competitive edge over other accountants, CPAs, and firms in your area. Our clients consistently see an incredible return on investment when they implement SEO strategies. But, we would never suggest an SEO strategy if we don’t believe it will be a good investment for your company. An initial website audit will allow us to provide you with an idea of what you can expect from an SEO investment.

Do You Guarantee Results?

We can’t guarantee results — and if another SEO company says they can, be very skeptical. But, when implemented correctly, SEO has a solid history of providing amazing results. We believe our track record speaks for itself and invite you to review our case studies to hear more about our success with implementing SEO for accounting firms.

How Long Will it Take to See Results When SEO Strategies Are Implemented?

The time it takes for your small business to see SEO strategy results are dependent on many factors, but the average time frame is 4-6 months from when the strategy has been implemented.
Is there a lot of local competition in your area? If so, it may take longer to see increased rankings. If most of the small businesses you’re competing against lack a quality SEO strategy, you may see results in a much smaller time frame.

Can You Help Our Website With Small Business-Relevant Link Building?

One of the most important contributors to SEO is backlinks. Because of this, we focus on creating a multi-faceted approach to establishing high-authority backlinks. Our approach can be built around both national and local SEO.

How Long Will We Need to Maintain an Investment in SEO?

Search Engines, like Google, like content that is frequently refreshed and updated. How long you invest in SEO will depend on what your goals look like.
If you want your small business to remain relevant for the long-haul, investing in quality SEO strategies — even after your rankings have increased — is one of the most efficient ways to stay at the top.
The reality is, your investment in SEO will change over time, simply because strategies fluctuate constantly, and we’re continually adjusting to new SEO trends.

Do Accountants Need Supplemental Content (Like a Blog) On Their Website?

Supplemental content, like a blog, is essential to stay relevant and competitive online — even for small businesses. The more value readers can take from your website, the higher it will rank on search engine results pages.
No matter what industry your small business is in, creating valuable content — like blog articles on the various topics in your business — will bring in leads, and essentially turn those leads into sales. This type of content helps readers get a feel for your business’s values and helps build trust between your brand and your ideal client.

Are SEO Strategies for Small Businesses Changing? If So, How?

As search engines become smarter and technology advances, SEO strategies will continue to change, too. This goes for every industry, including small businesses.
Google and other search engines’ algorithms are ever-changing, which is why our team is constantly evaluating these core updates and pivoting any strategies that are no longer effective. As SEO continues to change, you can count on us to be changing our strategies along with it, every time.

Do Small Businesses Need Supplemental Content (Like a Blog) On Their Website?