SEO for Chiropractors: Optimize Your Online Visibility To Generate New Client Leads

SEOReseller specializes in developing SEO strategies to help chiropractors build a strong online presence resulting in quality leads, phone calls, and appointments.

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How Can Chiropractic Offices Benefit From SEO?

Are you wanting to attract high numbers of potential patients and establish your chiropractic office as the go-to in your area?

A professional, top-quality strategy for SEO for chiropractors may be just what you are looking for.  

More qualified leads than ever before

You’ll notice an increase in leads from interested patients. On average, our clients see a 67% increase in form submissions.

Higher visibility

You’ll see a surge in your site’s visibility. Your office will appear in more valuable searches, like “Chiropractor near me” and reach customers who are actively seeking chiropractic services.

Surpass your local competition

You will rank the Google ‘Local Pack’ where 42% of users click when searching for a service. This results in increased traffic to your site and, on average, a 59% increase in phone calls in less than 5 months.

An increase in revenue

SEO will bring in new patient business for your chiropractic office. Ultimately, due to the dramatic increase in exposure, phone calls, and leads, your office will likely see increased revenue.

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Getting Found First Through SEO for Chiropractors

The number of chiropractors is estimated to hit 80,000, providing the rise in the number of patient visits to chiropractic clinics. As the demand grows for chiropractic treatments, chiropractors need to ensure maximum online visibility because:

47% of users search online for information on doctors and other health professionals, including chiropractors
Websites on the top three positions of search results get 50% of all clicks on Google
 It only takes one to six reviews for potential patients to form an opinion about a practice
Search engines provide 300% more traffic than social media

All these boil down to having an effective SEO for chiropractors.

Our SEO Leverage for Ranking Chiropactor Websites

We combine our technological capabilities and digital marketing expertise to provide chiropractors with SEO strategies that deliver results – more visibility, more leads, and more clients to their practice.

SEO Methodology That Focuses on Performance Marketing
With over eight years of practicing digital marketing and handling 1,000+ campaigns for all types of industries, we’ve developed an SEO methodology that focuses on the most impactful results.


Strategies Tailored to the Goals of Chiropractor Websites
We don’t launch cookie-cutter SEO campaigns. Each SEO strategy we execute is built on the goals and needs of chiropractor websites to provide maximum online performance

Why Are SEO Services For Chiropractors Important?

According to the Bureau of Labor and Statistics, there are over 51,100 chiropractors in the U.S.

In order for your chiropractic office to grow, it’s critical for you to maintain a continual flow of new patients.

How do you keep your office ahead of the competition?

97% of patients learn about a local chiropractic office via an online search.
“Near me” searches for Chiropractors yield an average of 673,000 searches each month.
The top five results in a Google search get 68% of all clicks.

If you want your chiropractic office to stand out from the crowd, you need a solid plan for chiropractic SEO marketing.

Why Invest in SEO Versus PPC?

Think of it like this:

Pay Per Click (PPC) marketing takes a lot of time and energy, but only yields temporary results. In addition, Pay Per Click can be super-expensive coming in at up to $10 – $40 per click.
Search Engine Optimization (SEO),on the other hand, is an investment that will appreciate over time, produce long-term results and years of quality patient leads.

Words From Our Happy Clients

SEOReseller Implements the Best SEO Strategies for Chiropractor

Local SEO and Google My Business

What is the relationship between local SEO and Google My Business?
Local SEO focuses on your local online presence by incorporating chiropractic SEO keywords. Anytime a potential patient searches for “chiropractic services in [your city]” or “chiropractor near me,” local SEO strategies are what help your office rank highly in search results.


One of the key factors of Local SEO is establishing your Google My Business page — AND integrating your GMB profile on your office’s website.

Your Google My Business page provides potential patients insights into things such as:

Your address, website, and contact information
Patient reviews
Your office hours
The types of services you offer

The purpose of optimizing your GMB page is to help your website to rank in the Google Local Pack, which simply means that your office appears on the first page of any local chiropractic search.

Just think of the Google Local Pack as beachfront property on the internet for your chiropractic office.

On-Page SEO Optimization

Did you know that Google has algorithms that continually crawl your website in order to determine how much value your site offers to potential patients?


When evaluating your site, it looks at the technical backend, evaluating things such as:

If your URL structure makes sense 
That your title tags and meta descriptions give readers accurate information
Making sure your headers include key topics
If the keywords you’re using address your key topics
Building authority through valuable external links

Our team of chiropractic SEO marketing experts will evaluate your current on-page SEO and identify the top chiropractic SEO keywords to ensure that your site’s on-page SEO is optimized to its fullest potential.

Website Content Development

Search engines like Google are continually evaluating your website’s content to determine if it adds value for their users. 

If your office’s site isn’t engaging its readers, your content marketing strategy has very little chance at ranking against chiropractic competitors who do have high-quality content.

So what kinds of content are search engines expecting to see from a chiropractic office website? Perhaps articles on topics like:

How Can Chiropractic Care Help Long-term?
Can Chiropractic Care Help Scoliosis?
Is Chiropractic Care Safe for Children?

Developing a content calendar and producing consistent, quality chiropractic SEO marketing content requires an investment of time most chiropractors just don’t have.


That’s where our team of chiropractic SEO experts shines.

Optimal User Experience

Have you ever visited a website only to find it confusing or frustrating to use? 

It’s a proven fact that poor user experience drives website visitors away very quickly. In order to engage and maintain interest, your chiropractic website needs to:

Be mobile-friendly
Use simple, easy-to-navigate menus
Have a contact form that is easy to use 
Operate at an optimal site speed with no slow-loading pages
Get rid of any 404 errors — (missing pages)

SEO Services for Chiropractors

Developing strategies to support SEO for chiropractors is what we do best.
Our team combines rank-building initiatives to help chiropractic offices improve their online traction and stay on the first page of search results.

Our services include:

Performance audits
On-page and off-page SEO optimization
Google My Business setup and website integration
Research on the best chiropractic SEO keywords
Content creation — blogs, landing pages, etc. 
Lead tracking and reporting

Keyword Research

Content Creation

Website Audit

Content Audit

On-page SEO

Off-page SEO

Backlink Strategy

Technical SEO

Lead Tracking

Conversion

SEO Reporting

SEO Dashboards

What Industries need SEO the most?

Every industry and business are similar and different in many ways. Hence, the similarities and differences of methods and approaches when doing SEO for businesses. As industrial SEO experts, we’d say that industries have 80% similar practices in search engine optimization and about 20% differences.

Frequently Asked Questions

To help you make the most-informed decision, here are common questions customers ask us.

Looking For Assistance Developing an SEO Strategy for Your Chiropractic Office

Let Us Help You Grow

We are ready to help your business not only get found online, but scale your business as fast you’d like us to. Contact us today for a free consultation!