Frequently Asked Questions:
How much does SEO cost?
SEO varies in terms of pricing. Think of SEO as an umbrella term for multiple actions that you can take to increase the visibility of a website by writing optimized content and implementing the correct structure for search engine crawlers, but most of all, keeping users engaged with the right information. What you should pay attention to when hiring an SEO consultant, digital marketing agency or company, is the work involved.
Most SEO services are priced on a monthly retainer. You can get SEO services for a range of $500 to $1000, depending on the work done. However, we advise running campaigns based on goals and performance.
How much is a SEO?
Google highly discourages hiring an SEO consultant or agency who guarantees rankings. Instead, hire an agency or consultant who guarantees that the work involved is performed.
Our approach to SEO is to provide your audience with valuable, high-quality content that results in an action your business needs, while our methodology has provided our clients with the foundation to grow. A batting average of 60% of selected keywords ranking on the first page of Google within the first 180 days—you only get results that have an impact on your business.
Your approach when hiring an SEO should be based on the output of the company who that has the most comprehensive roadmap tailored for your business. In short, hire an SEO who has proven their results.
What is SEO and how does it work?
Search Engine Optimization (SEO) is the revision and improvement to new and existing content online. SEO encompasses work that aims to improve the ranking of a website on Search Engine Result Pages (SERPs). The work involved in SEO is based on several strategies and methodologies. Each website is different and as competition to rank for the same keywords increases over time, not all websites will rank the same.
What is an SEO in marketing?
An SEO (Search Engine Optimizer) is a professional marketer who is focused on improving rankings on Search Engine Result Pages (SERPs). Their main role in marketing is to increase the organic visibility of your business online. They’re responsible for making your website stand out among the rest on Google searches and keeping your visitors engaged.
Key analytics metrics to pay attention to with an SEO is:
- Traffic generated to your site (clicks)
- Amount of times your page appears on a search term (impressions)
- Percentage of viewers who visit your site from a search impression (Click Through Rate/CTR)
- Your website ranking on a search engine result page (average position)
Search Engine Optimization is achieved by recommending content improvement and technical structure revisions, keeping visitors on your website without going back to search, and giving crystalized information visitors are looking for.