Talks of another Penguin Algorithm refresh has been going on since July 2015.
Two things we know about the update on the Penguin Algorithm so far. First, it is expected to happen before 2015 ends, without any definite or fixed dates of release. Google Webmaster Trends Analyst Gary Illyes confirmed this on a Twitter post.
Second, the new update will be a real-time version, which means the new Penguin penalty will take effect as soon as Google detects a bad quality link on any website. However, penalty recovery will also be quick as soon as bad links are removed or disavowed.
Cover All Your Client’s Bases
A regular link profile audit and clean up should prepare your clients’ websites for any Penguin Algorithm refresh. However, not everyone has the diligence nor the time to do so.
How would you know if the websites need a clean up?
If their link profile fall under any of the following scenarios:
- Directory links, links from spammy article sites, thousands of social bookmarks, spun content with anchor texts to your site, and links from irrelevant to your industry
- Paid “dofollow” links are being targeted and penalized by Google
- Thousands of links from legacy SEO activities like blog comments
- If your anchor text is majorly focused around one of more phrases
- If you’ve done any aggressive SEOs before 2012
If unsure, now is the right time to be on top of your client’s websites. They need to stay strong when Google releases the latest Penguin refresh this December 2015. Our White Label Link Cleanup packages help remove penalties using state of the art tools, combined with manual link removal to effectively recover rankings.
Our Penguin Recovery Solution
Our team has been following the Penguin algorithm since its first release, tried and tested our methodology for recovery on several campaigns and published a case study of how some of our campaigns were able to recover rankings and traffic.
Our Link Clean Up product is a hassle-free, end to end recovery program that reduces toxic backlinks, submit disavows, and appeal for reconsideration for penalized websites when applicable depending on the package. We use the best products in the industry for this procedure, along with a team of analysts who carefully go through the back links and work to get rid of them.
Whether your client’s website has been affected by Penguin algorithm updates in the past, or has incurred a manual action penalty on Google Search Console, or simply needs a regular audit and clean up, we have the solution for Penguin-proofing your site.
Let our 95% success ratio on penalty removal speak for itself.
Our team is available to answer your inquiries.