Winston Churchill once said that “there is nothing wrong with change, if it is in the right direction.” Everyone in the SEO industry knows that anytime, Google algorithm will change, but it will change for the better. Again, there will be an update with Google’s algorithm soon, and people from the SEO reseller industry will absolutely benefit from these changes.
The new updates in Google’s algorithm is focused on AdWords. Here, ads will be given weight in landing pages quality by the use of the AdWords Quality Score. This is a system that measures the relevancy of your keyword to your ad text and to your audience’s query. The updates regarding this is basically related to its performance.
Since everything that we’re doing in SEO today are for user’s benefit, the updates in Google’s algorithm will mainly focus on the user’s experience. Today, many good quality ads are present in the search engine—they’re even as good as the ones in the top ads, but the landing pages is way much better than the ads posted. With the updates in the algorithm, a formula should be remembered: good ads + high landing page quality = a higher rank in the auction.
What advertisers can do now is to focus on the relevance of their products or services to its users, which should have been done a long time ago. On Google’s end, it’ll crawl related landing pages to every ad. Search engines will also be responsible in determining the quality of the ads and landing pages.
Seoreseller.com has been known in the industry for providing the best SEOservices. If you need a helping hand with regards to SEO, let us know and we’ll gladly help you out. Visit us at www.seoreseller.com and find an array of SEO reseller packages that will help your business’ marketing campaigns.