Google and Bing are the big buzzers on this week’s top search-related news.

Google Penguin to Roll Out Indefinitely

We’ve been talking a lot about the new penguin update, and until now, there’s still something to talk about.

In what could be taken as either good news or bad news for webmasters, Google’s John Mueller confirmed Penguin 3.0 is still rolling out, and will continue indefinitely.

Addressing questions in a recent Webmaster Central Hangout, Mueller said the Penguin update is, essentially, still rolling out to some extent. It’s because the search giant is doing a slow and cautious roll out.

Asked if there will be formal notification when the update is complete, Mueller says don’t count on it. They’re hoping the algorithm will just keep on updating.

Bing Releases List of 2014’s Top Searches

Bing revealed their top searches for 2014, coming up with a list of “the people, moments, and events that shaped 2014.”

The trends list included entries about animal tales; most searched celebrities, musicians, and athletes; people we lost; political movers and shakers; celeb weddings and breakups; celebrity births; the Ice Bucket Challenge; and a whole lot more.

Going into the details, some of the most searched include Kim Kardashian, the iPhone 6, The Big Bang Theory, Frozen, the Facebook mobile app, Robin Williams, and MH370.

Check back again next week for the latest search-related news and updates.

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Clayton Wood

Clayton is the Marketing Director of SEOReseller.com and managing partner of numerous successful online brands offering white label SEO and other online marketing services.