News updates, Information, Tips, Studies, focused on Local SEO
This post is the first in a series about how to sell SEO to local businesses. In this post, we focus on Step 0 – Preparation. For an overview of our system, check out the How to Sell Local SEO Like a Pro Webinar.
What is the key to selling SEO to local businesses?
Like anything else, […]
Digital marketing is at its peak, but is your business growing as you want it to?
When we start a partnership with a new agency, we have one thing in mind: growth. A partnership is all about leveraging the strengths of your agency to help you be the best at what you do – providing quality […]
The local SEO landscape has changed so much that it will make you think if what you’re currently doing is enough to ensure your clients remain visible on search results. The rise of mobile search, queries becoming more conversational in nature, and Google changing the way local results come up have set the stage for a new local SEO scene — and we might even be expecting more next year [...]
As a digital marketing agency or freelancer, you know how important local search is. You know that any business will have a hard time reaching that coveted top rank organically if they don't claim the top spots in local searches. But your clients don't [...]
Almost half of the total world population are internet users. Out of those 3.4 billion people, 2.3 billion are active on social media. Nearly 13% are big fans of local based search. These are all senseless numbers until you consider the profit you’re losing.
If you’ve been neglecting local SEO, you’re doing it wrong. The reason behind […]
SEO is one of the major game changers in the digital landscape. Ironically, not all businesses have optimized websites. A 2015 survey shows that only 25% of small businesses in the US use SEO as a marketing tool, and this can mean a lot of missed opportunities for these businesses [...]
Online reputation is not only about what people are saying on social media posts, review sites, and the comments sections of blogs. For those who are running an online business, it’s the fine line between closing a sale and losing customers to competitors. [...]
There are several elements in Search Engine Optimization that need to act in perfect concert before it can work. Vigilant link building, creative content, intriguing PPC ads, and efficient marketing strategies all play a part in the success of a campaign. But, no matter how hard we work, it’ll all be for nothing if we […]
This just in: Google is realigning its local search results to make room for streamlined local business suggestions.
Google has reportedly been trying different layouts for local searches in line with its Material Design, but that is not what’s causing the buzz. Searches involving the hospitality, food, and entertainment sectors have started showing 3-pack results, […]
Online marketers optimize websites for different audience segments. But in an attempt to target everyone, some end up speaking to no one. If you want your target customers to find your business easily, you should embrace local SEO.
Local SEO is the perfect solution if you’re testing the waters. It increases your online presence, which leads […]