What is SEO Dashboard and How to Master It?

With proper keyword targeting, keyword bidding, and improved ad copies, the client was able to drive consistent phone call conversions, improve their clickthrough rate, and generate more clicks without overspending on their monthly paid ads budget. Learn how our paid ads strategy helped them bring more value to their business.

With proper keyword targeting, keyword bidding, and improved ad copies, the client was able to drive consistent phone call conversions, improve their clickthrough rate, and generate more clicks without overspending on their monthly paid ads budget. Learn how our paid ads strategy helped them bring more value to their business.

With the ever-increasing importance of SEO (Search Engine Optimization) in the online marketing world, it’s essential for any business to be able to track the SEO viability of the content they produce. The most practical and most versatile way to always keep an eye on how well your business excels in the SEO department is …

What is SEO Dashboard and How to Master It? Read More »

Almost half of the world’s web traffic comes via mobile searches. If you are working in the digital marketing niche and don’t have a mobile SEO strategy, you are missing most of your potential users. Besides putting in efforts in the digital marketing world, you also have to think smart in terms of how you …

What is Mobile SEO? Facts, Stats, Tips & More Read More »

Marketing studies have revealed that the average consumer’s attention span dropped from 12 to 8 seconds. For success in the digital landscape, it is imperative to exploit those gold-fish memory moments to their fullest potential and capture the customer’s interest.  The best method to put this into practice is with relevant content. Making your website …

How AI Content Can Help You Scale Your SEO Campaign Read More »

Being at the head of a small business is both exhilarating and stressful. On one hand, you’re hoping to expand, achieve your business goals and get financially compensated for it. On the other hand, you’re entering a huge and highly competitive market, which, for a business with limited scope, means you’ll have to carry the …

Top 7 SEO Pain Points That Small Businesses Experience Read More »

It has been a good few years of content creators, retailers, and companies using SEO techniques to optimize their position and viability in Google searches. But since SEO is a widespread field of tools and approaches, there has been a growing need to get one’s business name on a SERP.  For those wondering what SERP …

What is SERP: Benefits, Uses, and Key Features Read More »

The time of digital marketers focusing on a specific keyword to achieve good search engine rankings is far gone. Nowadays, stats show that more than 15% of Google’s searches contain previously unused words by users, so context is essential for creating quality content. Google’s search algorithm is constantly creating new, unique ways to provide users …

What Does LSI Stand For? Read More »

Even if it’s not your primary goal, every webmaster knows SERP rankings matter. However, getting your site to the first page of Google takes time, effort, and a strategic approach. So, what is content gap analysis and how does it fit into this scenario? Content gap analysis is a content optimization method that looks at …

Content Gap Analysis | Best Tips for Content Gap Analysis Read More »

Duplicate content refers to identical or greatly similar web content found in more than one place – or at multiple different URLs.  Both Google and Raven Tools estimate duplicate content to make up a fair amount of the internet – 25-30% and 29% respectively. Thus, there are certain things you’ll need to know about duplicate …

What is Duplicate Content? Read More »

Keyword research is a process of searching for common and high-ranking terms – single keywords or keyphrases – and using them for search engine optimization of your content.  Keyword research is highly important for the visibility and acknowledgment of your content. It supports better ranking on the particular search engine and enhances the visibility and …

What is Keyword Research in SEO & How to Do It? Read More »

If you’re all heated up for an online adventure, while keeping your readers engaged and proactive, then an SEO competitor analysis is the next great business move to make!  Tackling your competitors comes only after identifying, analyzing, and minimizing the potential advantage they have over you – and this should be your mantra.  It is …

How to Do SEO Competitor Analysis – A Step By Step Guide! Read More »

There are more than 6 million blogs written per day and around 6 billion Google searches per second. So, you can’t be surprised that your article is just another one in an endless sea of content.  You must wonder, what is the secret of those blogs that always rank first in your Google searches? And …

The Ultimate SEO Checklist to Rule Google’s Search Results in 2023 Read More »

Did you know that last year, 90% of online searchers used the internet to find a local business? If you have your own business selling products or services, how well do you think your website did when a target customer created a search for your niche? Those who have invested in search engine optimization (SEO) …

How Google Prioritizes Content Indexing, Crawling & Ranking – Explained Read More »

Technical SEO is a beast.  With so many different components, it can be difficult to learn how to correctly and effectively optimize the technical aspects of SEO for your website. If the word “technical SEO” makes you cringe on the inside, this guide is for you.  Let’s break down the importance of technical SEO and …

Technical SEO 101 Read More »

Search optimization is critical in today’s digital society. If you don’t have a solid optimization strategy, then it’s likely that your competitors are outranking you at every turn. There are so many optimization acronyms floating around these days. How do you know which is right for your company? It’s not as complicated as it may …

Comparing SEO vs. SEM: Differences, Benefits, and More Read More »

SEO. It’s not new, but it’s increasing in both popularity and need.  But, with so much conflicting information on the internet and with Google constantly updating its ranking factors, it’s no wonder you have questions.  SEO is as clear as mud — we get it. The purpose of this post is to provide you with …

SEO FAQ: 50 SEO Questions and Answers All in One Place Read More »

Have you ever sat down to write your next blog post and wondered, “How long should a blog be?” You’re not alone. In fact, some of the biggest names in the content marketing game have conducted massive studies to answer this one question. What have they discovered?  Read on to learn everything there is to …

SEO Blog Post Word Count: How Long Should a Blog Post Be? Read More »

You know that in the world of SEO, content reigns supreme. But not just any content. These days your content has to be superbly executed and highly valuable. If you’re new to SEO writing or diving into a website redesign, the pressure to create rank-worthy content is likely daunting. SEO writing does not have to …

How to Effectively Use SEO Writing to Boost Your Search Engine Performance: 13 Tips Read More »

How to Improve SEO Performance: 3 Tips to Quickly Elevate Your Website’s Rankings and Increase Your Domain Authority Searching for simple ways to improve SEO quickly will return a flood of overwhelming search results.

What Is Organic SEO and Why Is it So Important for Your Business? Organic SEO (and the term “SEO” in general) can get thrown around in the marketing and advertising world a lot.You know it’s important, but you’re not quite sure why.

There are hundreds of “SEO optimization best practices.” But which ones are actually important for your website? The ones that will move the needle. In this guide, we share 14 valuable SEO best practices that will improve SEO performance for your website. Think of this guide as a tactical handbook, one that you can pull …

14 SEO Optimization Best Practices for 2021 Read More »

If you own a small business, then you know that a strong online presence is a must. More than half of shoppers have used Google to discover or find a new brand. By ranking in the search results, you can engage your target audience and generate more sales. But the digital landscape is more competitive …

7 Tips For Your Small Business To Rank Higher On Search Engines Read More »

Creating your SEO plan is the easiest way to manage and keep track of your SEO. It’s also important to prepare it beforehand so that you know which SEO activities or SEO services you’ll need to successfully achieve your goals. Whether you’re setting it up at the end of the year or at the start …

How to Prepare an SEO Plan: Roadmap to a Successful Campaign Read More »

All modern businesses have one common goal  — to become an internet sensation. With a significant rise in the cost of advertising in print and electronic media over the last couple of years, many small businesses have opted to go for digital marketing, which is more cost-effective.  The increased popularity of social media has also …

5 Ways to Make Sure You are Choosing the Best Digital Marketing Agency Read More »

Most agencies find it challenging to construct an SEO report that can satisfy clients. Going back to the fundamentals, progress reports are needed so that you can convey results to clients as clearly as possible. After all, your clients have partnered with your agency for the complete SEO services you provide, and part of the …

SEO Report: How To Show Progress To Clients Read More »

Some small businesses settle on having a social media page, thinking that building a website is out of their budget and too complicated.  Choosing the best WordPress theme for small businesses takes away that kind of perspective when you’re selling web design to clients. By offering them a WordPress theme, small businesses can get a …

20 Best Small Business WordPress Themes to Rock Your 2020 Read More »

Some small businesses shy away from SEO for multiple reasons: they already have a Facebook page; they don’t know what SEO can do for them; or they feel SEO is only for the big leagues.  That kind of mindset is what prevents them from being visible to their target customers, and we’re here to change …

Small Business SEO Tips: A Checklist for Boosting Rankings Read More »

Do you ever think about hiring an extra hand because you need to organize the amount of data you have on your SEO leads, and keep track of them? For example, their names, contact details, website information, location, occupation, or where they stand in the funnel? Or Is finding the right lead, becoming a challenge …

What To Look For In Your SEO Campaign Management Software Read More »

When it comes to SEO, it’s natural to think first about ranking the website. But, one thing that agencies – especially the ones starting out – often leave out of the equation is managing their SEO projects efficiently.  The outcome? SEO projects started piling up into a hot mess. It’s the type of chaos you …

Top 10 SEO Project Management Tools: Deliver Results Like Clockwork Read More »

Businesses have witnessed the power of SEO, and it’s enough to convince them to start hiring more SEO professionals.  In this age where businesses are banking on digital presence, SEO consulting can be a lucrative career. So, here’s the big question: how do you become one?  Like any other profession in the digital marketing industry, …

How to Be an SEO Consultant: 5 Steps to Solidify Your Success Read More »

Technology has revolutionized all industries, from construction to pharmaceutical and even retail. Therefore, it is no surprise that technology in sales and marketing has also transformed at a similar rate. Every business uses marketing techniques to bridge the gap between its services and consumers. For this reason, new technologies are constantly developed to increase revenue …

How Tech Is Changing Marketing Read More »

For a business owner, it’s crucial to know whether every strategy applied to your business is working or not. Likewise, if you’re an SEO agency, you have to know your key performance indicators on your white label SEO dashboard and be able to constantly measure them. This will allow you to present valuable reports to …

11 SEO Metrics: How Successful is Your SEO Campaign? Read More »

If you want to become an SEO expert, you’ve come to the right place. There’s no denying how much the SEO industry has grown over the past few years. SEO spending is nearing $80 billion – that’s for the U.S. alone. Imagine how much it can garner globally.  This goes to show that people are …

How to Become an SEO Expert in 2020: Free Guide to Build Your Expertise Read More »

Account managers are an integral part of your business and client retention process. They are the key players who have the ability to make your business irreplaceable to clients. But having the wrong person for the position can cost you and affect your business. An estimated  72 percent of US employers said that they’re having …

How to Hire A Great Account Manager For Your SEO Company Read More »

Do you own a website? If yes, then do you see it on the first page of results when you search for your products or services online?  If you see it on top of the results, then you must be doing something right. Otherwise, it means there are issues stopping your website from performing at …

21 Free and Paid Tips to Increase Your Website Ranking in 2021 ⁠ Read More »

Ever Googled something and asked how the results came to be? Why is Google showing a particular result from this website and not another? What’s the basis for a website ranking higher than another with the exact same topic? How can you make your website perform the same way? The internet is now an integral …

What is SEO: Your 2021 Guide to Search Engine Optimization Marketing Read More »

Most digital marketers talk to businesses and say, “You need to optimize your website.” But, how can they tell a business needs to have its website optimized? Even before you start selling SEO, it’s important to establish if a potential client has the need for the service. Otherwise, prospects won’t understand the value you’re presenting. …

How to Do an SEO Audit: A 10-Point Checklist to Improve Rankings Read More »

Do you find that your referral program is not working for you? Have you created it but find that no one wants to sign up? Don’t worry. Here are some things that you must and must not do for referral marketing success. Do Let us start with the must-dos. These are the things that you …

The Top Do’s and Dont’s of a Winning Referral Marketing Program Read More »

Business. Risk. These two words have always been synonymous to each other. Even industry moguls like Bill Gates said that “Business is a money game with a few rules and a lot of risk.” This rings true if you have a lot at stake.  Running a business is not the usual nine-to-five office work with …

11 Major Challenges of Scaling Operations Explained Read More »

Every digital marketer knows nothing is set in stone when it comes to SEO. To continuously adapt to the needs of search users, Google updates its algorithm and focuses on value more than ever. While this implies the result from doing SEO is something you can’t control, this doesn’t mean your SEO workflow can’t be …

How Predictable is Your SEO Workflow? Read More »

The need to constantly improve our current digital landscape allows for updates to pop up at unexpected times. The new Google BERT or “Bidirectional Encoder Representations from Transformers” is proving to be the right step towards innovation. You might be wondering, “Didn’t Google just update its core algorithm this June?” That’s only five months ago! …

Everything You Need to Know About the Google BERT Update Read More »

It’s rare to find an SEO specialist who doesn’t know what Google Search Console (GSC) is. As one of the considered treasures in terms of tracking SEO performance, Google Search Console is the first SEO tool any beginner (or even the most experienced digital marketers out there) will explore. At a glance, the tool can …

Google Search Console Data Extract Guide – An SEO’s Tool for Data-Driven Strategies Read More »

Google announced earlier today a new Core Update, codenamed: June 2019 Core Update. its focus: quality of content, relevance and authority. While it might take a few days or weeks to feel the impact of the core algorithm update (or none at all), it’s a great opportunity to focus on improving the quality of your …

Google June 2019 Broad Core Algorithm Updates Read More »

A marketing contract can make or break any deal. Not just to get the signatures on the dotted line, but as a binding agreement that gives both parties equal opportunity to showcase what they can deliver. Using a contract for SEO, the sentiment is the same, but the details that go into an SEO contract …

What to Include in Your SEO Contract (Free Checklist) Read More »

Have you ever been in a situation where you had to strike a conversation with someone you’ve only just met? You struggle to find the balance between sounding warm and engaging without coming off as intrusive. It’s not easy, especially if you’re not the chatty type. Sending a cold email is pretty much the same …

Write Effective Cold Emails in Minutes: Email Marketing Tips Read More »

On May 15, 2018, we will deploy a release of SEOReseller code-named Obi-wan. This is the first major release in a packed roadmap for the coming months. Since the beginning of the first quarter of 2018, we’ve realized and learned from our mistakes. We are determined to correct those and improve your experience with our …

Update To Our CRM & Marketing Automation Read More »

With our cutting-edge software, you can immediately increase your agency’s profitability by creating a SEO Proposal Template that fits unique clients. The best part is it expedites your process so you can prepare for multiple proposals simultaneously!  Global e-commerce sales are expected to rise each year, with Shopify estimating it to reach more than $6.5 …

SEO Proposal Template: How to Turn Your SEO Proposal Into The Ultimate Sales Tool Read More »

If you’ve done your prep right – finding a niche, creating a killer agency website, and building your social media profile – and managed to turn that first handshake into a sale, your next challenge is to generate more leads. While your website can be a powerful lead-generating tool, there are two approaches that will …

How to Combine Passive and Active Lead Generation Read More »

It’s something you have heard before: you can increase website leads through optimization. However, you will be surprised that there are actually people who want to provide digital marketing services but don’t try to rank their own websites. Crazy, right? Too often we see partner agencies with websites that aren’t built to generate leads– the …

8 (Free) Ways to Generate More Leads With Your Website Read More »

We have released an overall upgrade to the Account Settings, making it easier for you to manage employees and clients, configure your white label dashboard, and customize your experience with the SEOReseller platform. New User Management System It’s now easier to quickly and easily manage multiple users under the SEOReseller platform. We created a streamlined …

Platform Update: Account Settings Upgrade Read More »

We tackle the fundamentals of prospecting – everything from defining your target market to nurturing them once they become qualified leads. But first, what is prospecting? Sales Prospecting is the process of identifying potential customers that are likely to want or need your service, connecting with prospects, and laying the foundation for a conversation. This …

The Fundamentals of Prospecting Read More »

We’ve said it before, we’re going to say it again: qualifying is a crucial process when you’re finding SEO clients. You may be getting thousands and thousands of leads, but remember that not all of them deserve your time [...]

Today, we’re releasing several new features that form SEOReseller’s Partner CRM – what we envision is to be an all-in-one marketing and sales solution for digital marketing agencies. These features make it easy for agencies to generate and track leads, send audits and proposals, and turn prospects into actual clients all from their white label …

New Features to Grow Your Agency Read More »

Digital marketing is at its peak, but is your business growing as you want it to? When we start a partnership with a new agency, we have one thing in mind: growth. A partnership is all about leveraging the strengths of your agency to help you be the best at what you do – providing …

How Agencies Are Growing Their Business with SEOReseller Read More »

At SEOReseller, we’re all about making your life easier. Today, we introduce our new Proposal Builder which gives you the ability to easily generate proposals for SEO, Social Media, Web Design and PPC packages in minutes. Before our new Proposal Builder, agencies wasted countless hours creating untested, long-winded custom documents or they relied on tired …

New Feature: Proposal Builder and Dashboard Read More »

We have upgraded the Navigation and the Campaign Overview of your dashboard – it’s now cleaner and easier to find what you need. New Top Menu Navigation[twenty20 img1=”30145″ img2=”30144″ width=”100%” offset=”0.5″] To support the many developments to your white label dashboard, we updated the navigation with the goal of making it simpler for both you …

Campaign Overview & Navigation Upgrade Read More »

For years digital marketing agencies and other “experts” have been harping on the need for local listings and citations. Often reaching nonsensical conclusions. Listings and citations are important in Local SEO – yes, but only to a certain extent. Once you have covered all the major directories and have enough listings from local directories, the …

You Don’t Need to Put Your Client on Every Directory – Only the Ones That Matter Read More »

“I want to rank for the first page with these keywords.” This is what clients tell our partners all the time. But, for a website in a competitive industry, ranking for money terms can be a battle itself [...]

At SEOReseller, we’re all about giving you more tools to provide value to your clients. Today, we take an important step further into that direction with the release of our new Lead Tracker feature - available immediately to all new and existing campaigns for free [...]

“Content is king”. It’s a phrase that everyone in the digital marketing industry has come to embrace. You can’t succeed in SEO without quality content, and content will not be effective if you’re not implementing the right SEO strategy [...]

The local SEO landscape has changed so much that it will make you think if what you’re currently doing is enough to ensure your clients remain visible on search results. The rise of mobile search, queries becoming more conversational in nature, and Google changing the way local results come up have set the stage for a new local SEO scene — and we might even be expecting more next year [...]

Providing the all-in-one dashboard to your clients on your domain is one of the many features that make us a truly white label solution for your clients’ marketing needs. Currently, there are three ways to accomplish this – by using our domain, by directing your domain to our server and uploading an HTML file to your website. [...]

We’re pulling all the stops this time to extend the marketing capabilities of your agency and keep your small business clients on top of their local presence. Our team has been working on tools to make it easier for your agency to do more, leverage your marketing initiatives, and get more customers for your clients [...]

Now, it’s easier to launch new audits, manage your campaigns, and access the store right from the home dashboard. Key features of the new dashboard includes:

We changed the process on how you Add New Campaigns in the Dashboard. Now, when you add campaigns, you'll be asked to provide Business Information, Location, Accounts, and Logo.

To start off any white label SEO campaign on the right footing, you need to determine the elements that keep your client’s website from ranking. This is exactly what SEO site audits do. And in the second Partner Bootcamp webinar I ran you through each of the five components of an SEO Site Audit, so …

Key Takeaways from the SEO Site Audit Training Webinar Read More »

SEO specialists identify ranking problems and diagnose the health of a website using different metrics. Most of them would comb a site with one or two dozen metrics that they’re familiar with. They apply this process to campaign after campaign without seeing the strengths or weaknesses of the website[...]

Over the years, we’ve had the opportunity to work with over a thousand agencies and digital professionals. These partners come from different backgrounds from all over the world, but the most successful agencies have one thing in common that sets them apart from their peers: They don’t just know how to market their clients, they …

Generate Leads for Your Agency with Niche Marketing Read More »

Agencies will always get sales objections from clients, but the ones that eventually succeed are the ones that learn how to overcome these objections to build long-lasting business relationships. In the recent Boost Your Business Webinar: Overcoming Sales Objections like a Powerhouse, Tim joined Bernard again to give tips on how to address the most …

Key Takeaways from the Overcome Sales Objections Webinar Read More »

Most agencies perceive that marketing’s sole function is to generate leads, while sales is responsible for turning those leads into clients. When marketing fails to deliver, the sales team shifts the lack of revenue to the other. This lack of alignment is what causes underperformance in most agencies. [...]

It’s a common misconception among small businesses that online reputation management is primarily defensive, that it’s all about taking down negative reviews. After all, reviews only become a problem when they’re bad, and that’s when businesses come to agencies looking for a solution lest it cost them new customers. [...]

When businesses receive negative reviews, they panic. They either respond to the review or take it down—most of the time it’s the latter. What most businesses fail to see is that they can use negative reviews as a turning point for their local presence. [...]

Last week’s Boost Your Business Webinar focuses on becoming an expert at selling SEO. Bernard and William discussed different touch points that show partners and freelancers how to go from good to great in pitching their SEO services. [...]

As online users flock to social media, these sites have become more than just a place for reaching out to people—these turned into a marketplace for businesses. It’s not hard to stumble into a business with a Facebook or Twitter profile these days. After all, a smart business owner would go to where the customers …

Getting Digital Leverage with Multiple Social Channels Read More »

Reporting on your campaign success isn’t just about showing clients charts and data. You need to be able to present reports in a way that your clients can connect to their business objectives. Showing them that they rank highly for a keyword or their Facebook Ads are generating thousands of impressions isn’t enough. How does …

Presenting Reports: Turn Data into Insights for Clients Read More »

Clients don’t respond to pushy, hard-selling salesmen, and no one wants to be perceived as one either. Most agencies would rather be seen as consultants, someone prospective clients look to for answers to their business challenges. The traditional salesperson has a “me-first” attitude, focus more on their company’s products or services when they pitch, and …

The 4 Challenges Keeping You From Closing That Sale Read More »

Most eCommerce companies simply think of SEO as a general term, failing to understand the different levels of web optimization. Basic SEO revolves around site architecture, content development, link building, and factors that make a website searchable to its target audience. Advanced SEO involves the intricacies of algorithms and the science behind search engines, then …

Advanced SEO: Build a Flagship Campaign for eCommerce Clients Read More »

It’s complicated. Web design is a complex, highly-collaborative process, requiring back-and-forth discussions with clients, multiple revisions, and often includes additional expenses. After all, a website is the foundation for your client’s digital presence and key to making a good impression online. Each client takes ownership of the website and demands the most that they can …

Selling Web Design Made Easier with New Dashboard Features Read More »

A sales pitch is a catalyst to business growth whether you’re still in the beginning stages of your business or are already an established, powerhouse agency. A sales pitch is simply essential to your success, and at any level, there are always aspects of your pitch that you can improve on further. In last week’s …

Key Takeaways from the Ace Your Next Sales Pitch Webinar Read More »

Preview(opens in a new tab) Business owners are always thinking about how to get their businesses to the next level. But even the most successful and enterprising of business owners get stumped every now and then. Suddenly business growth plateaus, and it’s not always clear how to get out of this rut and back on …

Key Takeaways from the “Be a Powerhouse Agency” Webinar Read More »

Having a top-performing website is never easy. Although this is true for businesses of all sizes, small businesses are in for a bigger battle. Today, it’s indeed possible to build a website in less than an hour, however, it’s a different ball game when you’re planning to build a successful website that people actually want …

Overcoming Barriers and Challenges of Small Businesses in Building Websites Read More »

We’re not even done with January and already there’s big changes afoot! From Google’s core ranking algorithm update, to the rise of Display Ads, here’s our round-up for the biggest digital marketing news of the previous week. Search Google’s Webmaster Trends Analyst John Mueller says webmasters probably won’t notice future Panda updates, and Google Cache …

Industry Round-Up (11-17 Jan 2016) Read More »

Marketers have diverted more resources into social media marketing in 2015 than ever before, with particular emphasis on using the social networks as ad platforms. By 2016, almost 90% of marketers in the US with at least 100 employees will use social networks to extend their clients’ reach. Facebook and Twitter will remain the favorite …

Future Trends of Social Media Ads: Programmatic, Mobile, Personalized Read More »

Facebook enjoyed a great 2015 thanks to new tools, features, and services such as the Instant Articles, the addition of a ‘Buy’ button, a new insights tool, and the introduction of M, its new intelligent personal assistant. >It also did well in numbers and engagement. It was named the most used tech product in the …

Why You Should Offer Facebook Paid Ads to Clients Read More »

Talks of another Penguin Algorithm refresh has been going on since July 2015. Two things we know about the update on the Penguin Algorithm so far. First, it is expected to happen before 2015 ends, without any definite or fixed dates of release. Google Webmaster Trends Analyst Gary Illyes confirmed this on a Twitter post. @Andrew_Isidoro yes — Gary Illyes …

Penguin is Coming (Again)… Are Your Clients’ Websites Ready? Read More »

Your SEO and PPC efforts may soon gain more traction and success, as Yahoo recently inked a deal with Google that would allow Yahoo to display Google search results. Reunited In their third quarter earnings results announcement, Yahoo disclosed the details of a new search deal with its rival that has been in place since …

Yahoo inks Deal to Display Google Search Results Read More »

Google unveiled the new look of its iconic logo in an effort to better reflect the new capabilities and identity of the search engine. The change is part of a much larger rebranding effort by the company that includes updates in Search and Now Card Visuals. Google representatives explain that the logo change is a …

Google Unveils New Logo and Updates Read More »

Google recently announced that they would be converting Flash advertisements into static images starting September 1; a move many analysts see as the final blow to put Flash down for good. Representatives of the search engine giant say the move is to protect users from malicious code injections, which the software has become infamous for. …

Google Delivers Blow to Flash Advertising Read More »

True to their word, Google has officially released the new Search Analytics API for the Search Console early Wednesday morning, after it was pushed from the initial launch a day prior. The new API will allow webmasters to – in Google’s words – bake search performance data into apps and tools. The Long-Awaited API The …

Google Confirms Release of Search Analytics Search Console API Read More »

This just in: Google is realigning its local search results to make room for streamlined local business suggestions. What’s happening? Google has reportedly been trying different layouts for local searches in line with its Material Design, but that is not what’s causing the buzz. Searches involving the hospitality, food, and entertainment sectors have started showing …

Google Search Trims Down 7-Pack SERPS — Why? Read More »

Google has announced that it will begin shutting down unverified Google+ Local pages on July 28, 2015. After the update, any pages not associated with an actual account will no longer be viewable. Based on a previous announcement, long-inactive accounts that do not respond to contact attempts from the Google My Business team will be …

Google to Remove Unverified GMB Listings Read More »

First impressions count—especially on the Internet. When people can find dozens or even hundreds of alternatives with the click of a button, it is important to earn their trust and attention immediately. What do customers see when they land on your client’s homepage? Many business owners underestimate the importance of a professionally made website. It …

How Professionally Designed Websites Affect Branding Read More »

WordPress is by far the most widely used CMS in the world, and it has significantly changed the online landscape. Tens of millions of websites now use this platform, including those owned by CNN, Sony, Time Inc., and other distinguished brands. Our very own site utilizes WordPress, and we have built many websites for our …

The WordPress Advantage: What Makes a Good CMS? Read More »

Apple is a brand known the world over, but it did not experience instant success. Much like other businesses, it started out small. It started locally, with Steve Jobs and Steve Wozniak at the helm, armed with loans and a plan that was, at that time, too dire for investors to imagine. Easy as it …

SEO for Small Businesses: Set the Stage for Success Read More »

The highly anticipated Penguin refresh that Google says will allow the algorithm to run in real time is still months away, according to Gary Iles of the Google Webmaster Trends Analyst Team. Reports of a Panda data refresh first became known early in June. Webmasters that have been hit by the latest update of the …

Penguin Refresh Months Away; Google Maps Gets More Interactive Read More »

Bing Ads continues its streak of innovations with more tools allowing webmasters to see who their campaigns are reaching and target them more effectively. The Improved Demographic Targeting and Reach Visualization systems leverage more demographic data from the user’s search and display to increase overall coverage. Bing Targets Demographics Better Bing representatives say that The …

Bing Continues Rollouts with Demographic Targeting Systems Read More »

Bing Ads introduces two new tools to its overhauled homepage dashboard at the account level. The new dashboard, in addition to other upgraded features, provides a quick glance review of the campaigns and their performance. The new features include filters known as customized modules and time period comparisons. New Dashboard Features Photo Courtesy of: Bing …

Bing Changes to Ads and Maps; Yahoo Tests Google Read More »

Google Adwords is implementing new measures to help reduce the number of accidental clicks on mobile ads due to “Fat Finger Syndrome.” These measures are expected to provide advertisers with a more accurate picture of their PPC campaigns. According to Adwords, recent third party studies estimate as much as fifty percent of touchscreen clicks are …

Adwords Reduces Accidental Clicks; Cutts Extends Leave Once More Read More »

The age-old maxim “the customer is always right” is an undeniably good guiding principle for any business. Addressing what your clients need and want (within reasonable bounds, of course) is a sure way of keeping them coming back for more. What that saying misses, however, is that customers don’t know everything. Hearing about how their …

Ensuring Client Satisfaction: The Gift That Keeps on Giving Read More »

If anyone still believes that mobile is just a passing trend and that optimizing for it is optional, this latest news may change their minds. Eileen Naughton, Google UK-Ireland’s managing director and VP for sales and operations, announced at the London Tech Week that over half of all UK searches are now performed via mobile. …

Mobile Makes up Over Half of Google Searches in the UK Read More »

Social proof is one of the strongest factors that influence purchase decisions. The concept is no different in digital marketing; people want to see results, so SEO agencies need a way to demonstrate their expertise. Writing a compelling case study and displaying it on your website is one of the best ways to accomplish this. …

Writing a Client Case Study to Drive More Business Read More »

Google gives online advertisers a better look at how effective their strategies are by giving the year-old YouTube Brand Lift several new features. Asking Questions The Brand Lift is a Google tool that provides companies with scalable actionable solutions to understand the impact of their advertising on brand perception.  The tool uses metrics like brand …

YouTube Brand Lift Offers Expanded Features for Better Consumer Behavior Analysis Read More »

*** Read what’s new on the Penguin Algorithm as of 11/26/2015 here. Google recently made announcements that they are working to make the updates for Panda more consistent for websites, and are expecting one to roll out in the next two to four weeks. The arrival of Panda changed the game for much of the …

Panda Gets a Fresh Start, and Penguin Needs to Run Faster Read More »

Both Google and Bing announced separate versions of a feature that will allow users to utilize app information for a more convenient experience. The Google version can be found on the new Google Search Console – formerly known as Google Webmaster Tools–that helps users discover how searchers discover content through Android apps. The Google features …

Google and Bing to Start Indexing Apps; Matt Cutts Extends Leave Read More »

Introducing Google Search Console Say goodbye to the Google Webmaster Tools. In a bid to reach out to more users interested in the various aspects of search marketing, Google announced the renaming of Webmaster Tools to Google Search Console. For almost 10 years, the traditional idea of the “webmaster” reflected only to some users, Google …

Google Rebrands GWT, Confirms ‘Phantom Update, and Other News Read More »

Added Support for AdWords Editor Due to insistent public demand, Google has updated its AdWords Editor to include full support for labels, upgraded URLs, call-only ads, in-app mobile ads, and custom affinity audiences. In an Inside AdWords blog post, the company made the changes to Labels because of user feedback. The update will now add …

Google to Add ‘Buy’ Button in SERPs, Added Support for AdWords Editor Read More »

Following the massive SEO event that was Mobilegeddon, Bing published details about its own mobile friendly algorithm. The Microsoft-powered search engine is following most of the same beats as its mobile algorithm predecessor with some subtle differences in both its release and criteria. Google opened the floodgates with its announcement of the April 21 deadline, …

Bing Releasing its Own Algorithm Read More »

Analyzing website traffic is now easier as Google finally launched their new Search Analytics report. The new feature within Google Webmaster Tools will be replacing the old Search Queries report in the coming months. Search Analytics still performs pretty much everything Search Queries does, but with new functions, specifically with data and filtering options. The …

Latest Google News: Search Analytics Report, New Ad Units, and More Read More »

In every Google algorithm update, there will always be winners and losers, and when it comes to the latest mobile-friendly-update, there’s no shortage of both. While it’s only been less than a month since the update rolled out, there are already clear winners and losers emerging, based from data collected by Searchmetrics. The enterprise SEO …

Google’s Mobile-Friendly Update: Who Won? Who Lost? Read More »

Last March 6, Google introduced the Dynamic Structured Snippets as an AdWords extension. This new feature provides automated displays of industry-specific, structured information about products and services. As Google explained, this extension serves to fuel user experience and provide customers a clear idea of what to expect before clicking on an ad. It has been …

How Dynamic Structured Snippets are Changing the Way AdWords Work Read More »

Here’s a quick recap of the latest search-related news you might have missed last week. Better Displays for URLs in Mobile Search Along with its new mobile-friendly algorithm update, Google said it is also updating how URLs appear in mobile search results. More accurately, search results for mobile users will no longer display URLs. Instead, …

Google to Change URL Displays in Mobile Search; France Wants to Know Google’s Algorithm Read More »

Identifying files with crawl issues like blocked linked images, CSS, and JavaScript is made easier following a recent update on the Google Webmaster Tools. Looking for Blocked Resources Google announced that starting March 11, 2015, webmasters will have access to information identifying which of their website features are being blocked through the Blocked Resources Report …

Spotting Blocked Resources Now Easier with New GWT Feature Read More »

Early this week, Google surprised advertisers with an announcement that they will be rolling out updated URLs to make URL management easier. In a blog post by Google AdWords Product Manager Leo Sei, the search engine giant said they are introducing the upgraded URLs to give advertisers an easier and faster way of managing and …

URL Management now Easier with Google’s Upgraded URLs Read More »

*** Read what’s new on the Penguin Algorithm as of 11/26/2015 here. In his year-end Webmaster Central hangout session, John Mueller addressed one of the most interesting questions in the SEO community: Hypothetically, would an increase in the percentage of quality backlinks help resolve a Penguin penalty? With this query comes many more questions and opens …

Is Getting Quality Links Enough to Remove Penguin Penalties? Read More »

You optimized a client’s website, but after two months of doing SEO, the site’s performance is nowhere near your target.  There are different SEO metrics that you can look at to see why the website is not performing, and one of these is the site’s bounce rate.  In SEO, having a high bounce rate from …

What Is An Ideal Bounce Rate? Read More »

I am a firm believer that site speed carries a heavier impact on rankings than most assume. It’s simple; if a site loads too slow, it serves as bad user experience. Google is all about providing the most relevant information with the best user experience, so why wouldn’t they flag your site for not loading fast enough? …

Does site speed influence rankings? [Case Study] Read More »

Link building is an essential part of your strategy. You can’t afford to ignore it; otherwise, all your efforts will become futile and put your online reputation at risk. Bad, unnatural, or toxic links are the banes of your link building strategy. These low-quality links (some of which are spammy) will earn penalties from Google. …

Get Rid of those Toxic Backlinks Today Read More »

We recently talked about the top searches from Google in 2014. This time around, we’re delving in a little deeper not only on Google, but also Yahoo’s top searches. The search engines looked at trillions of searches made worldwide over the past 12 months. This includes “how to…” searches to news stories that resonated with …

Top Yahoo! searches in 2014 and What it Says About Us Read More »

Your on-page strategy is the foundation of your off-page efforts. Think of it as writing a good story. If you don’t get the basics right, your off-page strategy will fall out of line and make it difficult to get first page organic rankings. An effective on-page strategy puts your campaign into motion and makes it …

How to Over Achieve On-Page Optimization Success in 2015 Read More »

A strong client base puts your SEO business right in the center of the action. But high client retention is like the pot of gold that you’ll find at the end of the rainbow. Only a few lucky SEO agencies are able to achieve this, but we’re here to change all that. By combining smart …

Win Clients for Your SEO Business with These Secrets Read More »

SEO is many things, but its ever-changing nature makes life difficult for digital marketers. Your site was ranking first before going to sleep, and the next day —boom!—you’re down to Page 5. You realize that every bit of your hard work to stay on top is gone in just a blink of an eye — …

The Secret to Staying on Top of the SERPs Read More »

The metadata has a lot of value for SEO. It is a shortcut information about your page. And from SEOReseller.com’s experience, these short snippets of content have been useful in improving three things: Click-Through Rates The click-through rate (CTR) boost is the most important benefit of metadata. This has an impact on the algorithmic ranking …

The True Value of Metadata in SEO Read More »

Google and Bing are the big buzzers on this week’s top search-related news. Google Penguin to Roll Out Indefinitely We’ve been talking a lot about the new penguin update, and until now, there’s still something to talk about. In what could be taken as either good news or bad news for webmasters, Google’s John Mueller …

Google and Bing Trends on This Week’s Search News Read More »

European Parliament Votes to Break up Google Parliamentarians in Europe voted to break up the Internet hold of Google in the region. The European Parliament said this comes from the “need to prevent online companies from abusing dominant positions.” To prevent such abuse, they are calling on the European Commission to “unbundle search engines from …

Europe Breaks Up Google; Obama is King; and More on this Week’s SEO News Read More »

What’s hot on this week’s search-related news? A new Google tool and a deal between two Internet big names. Google‘s Mobile-Friendly Tools Google launched a new mobile-friendly testing tool that tells you if a certain website meets the search giant’s criteria for a mobile-optimized site. The tool now adds the label “mobile-friendly” in search results …

Google, Yahoo, and Mozilla Make News on this Week’s Search Recap Read More »

WordPress has gone from being a simple blogging system to a full digital platform for online marketing. It’s user-friendly, easy to use, and most importantly, free. That’s why many SEO agencies use this as their platform of choice when building their own website. The availability of SEO agency WordPress themes simply made it easier for agencies or …

4 Ways to Set Up & Maximize Your WordPress Website Read More »

There are SEO tools for every metric that tells you how your site performs. Each one claims to make life less difficult, but there are two problems: First, the Internet is saturated with these tools. Each one promises to deliver better than the other; you don’t know which one can really cover your needs until …

10 Best SEO Tools & How to Get Them for Free Read More »

Apple, Facebook, and Mozilla — some of the biggest names in the industry making waves with updates and plans for the future. Here is this week’s roundup of search-related news. Facebook Launches New Local Search and Discovery Tool Facebook introduced Places, their own discovery tool for local search. The social network uses its Graph search, …

Apple, Facebook, and Mozilla on this Week’s SEO News Roundup Read More »

Over the past 6 years I’ve worked with a lot of SEO tools and platforms. Some hit certain aspects of reporting dead on, some lack in API integration, consistency or UX. Since our client base are agencies that need to prove ROI and show clients real results, our platform is designed with that as the …

A Complete Guide to the SEO Platform Read More »

SEO companies and their clients use contracts, too. But not everyone gets this agreement right. To ensure your SEO contract covers all important bases, your legal agreement should contain the following clauses: Definition of Deliverables This part of the contract specifies what the client can expect from the provider. The SEO company lists the deliverables …

3 Key Clauses Every SEO Contract Needs Read More »

An important technical update on Google’s Webmaster Guidelines and an Android exec leaving the giant tech company. Here’s a roundup of SEO news you shouldn’t miss. Another Google Update Google updated their technical Webmaster Guidelines to reflect its changing indexing system. It specifically highlights the point that blocking your CSS or JavaScript files may be …

Google Webmaster Tools Update and other SEO News this Week Read More »

Today, we are going to talk about one of the most overlooked areas in online marketing—the user experience, or the UX as many prefer to call it. This may be a buzzword, but only a few marketers understand what it really is. Regardless of the nature of your client’s business website, it’s your job to ensure that it …

What User Experience Really Is Read More »

The release of Penguin 3.0, the birth of Inbox, and the latest about the German publishers who want to make Google pay for showing their content in search results. The leading search engine has been busier than usual all week long. Wonder what Google had been into these past couple of days, here’s a primer: Penguin 3.0 …

Google News of the Week Every SEO Professional Should Know Read More »

*** Read what’s new on the Penguin Algorithm as of 11/26/2015 here. Free Link Clean Up! We’re doing free link clean up for all new customers. Yup, 100% free to get your links cleaned up. *Valid until the end of October with an enrollment of a 6 months organic SEO package. *Enrollees must pay the first …

SEOReseller.com Penguin 3.0 Promos Read More »

*** Read what’s new on the Penguin Algorithm as of 11/26/2015 here. Over the weekend, Penguin 3.0 rolled out, confirmed according to numerous industry leading publications, and we are seeing proof of this from our rank tracking data collected over the past week. Since we manage tens of thousands of keywords across thousands of domains, we can see almost …

Ranking After Penguin 3.0, Early Results & Trends Read More »

One of the good things (and also one of the bad things, depending on how you look at it) about SEO is that something is always happening. There’s always something to look forward to. Let’s take a look at some of the most talked about topics in the SEO community this past week. New Tag Manager Tools …

UPDATE: Top News In SEO This Week | SEO Reseller Read More »

To maximize your SEO campaigns, you need to cover all the bases, and most importantly, Google Webmaster Tools. For the newbies: what does Google Webmaster Tools do for SEO? The use of Google Webmaster Tools is important when designing effective SEO methodologies. Examples of valuable data GWT provides include the following: Keyword Metrics Webmaster Tools features …

What Google Webmaster Tools Does for SEO Read More »

Ever since Twitter began its hashtag posts in 2009, many users adopted the habit to other social networks like Facebook and Instagram. We’ve seen the famous pound sign in almost every post to highlight events, topics, and things that are popular−or what users want to become popular. Google+ hashtags have a different purpose, though. While these can …

Hashtag Growth Hacking Tricks for Lead Generation Read More »

Google is confident that it can provide the most relevant information to Internet users. Thus far, the company is doing remarkably well: it developed Knowledge Graph to provide general answers to search queries fast; it’s getting better at reading and ranking photos; and it combs the Web to find the freshest content with Google Alerts. …

Ladies & Gentlemen, Google’s “In the news” Box Read More »

Searchmetrics launched a new study titled SEO Rank Correlations and Ranking Factors 2014 − Google U.S. The report shows new insights into correlations between search factors and rankings that correspond with today’s algorithms. This gives search marketers a glimpse on changes for successful website optimization. This new study about the search landscape is by far …

Searchmetrics Publishes New Study on SEO Ranking Factors for 2014 Read More »

A new Panda is upon us, as Google recently announced that the latest version of the Panda update has been rolled out. More than 4 months after the release of Panda 4.0, Google began rolling out Panda 4.1, a slow process that continues will most likely continue until the first few days of October. The …

New Google Panda 4.1 Released, Targets “Thin” Content Read More »

Google rolled out a new tweak on search listings – a feature called structured snippets – on September 23, Tuesday. The tech giant says this is a step toward improving search results by providing more relevant information to searchers. Zoning in on the Specifics Structured snippets serve as a new way to pull more information …

Google Launches Structured Snippets Read More »

Google has been busy as of late in terms of ditching some of its solutions, like what happened to Authorship, and polishing its fairly ignored products. Last week, one of the most exciting developments for marketers and online businesses materialized with the announced return of My Maps. My Maps is not a brand new product. …

Google My Maps Upgrade: How This Evolution Benefit Businesses Read More »

*** Read what’s new on the Penguin Algorithm as of 11/26/2015 here. Brace yourselves, Penguin 3.0 is coming. In a Google+ Hangout streamed live on September 12, Google Webmaster Trends analyst John Mueller said the much-awaited update to the Penguin algorithm will likely be released before the year ends. The latest algorithm update is the Penguin …

New Google Penguin Update Expected Soon, Will Feature Faster Refreshes Read More »

The key to delivering relevant online ads is data: target demographics, psychographics, traffic monitoring and trends, personal data, and more. Google has data about what we search for, Facebook has information on what we like and share, and YouTube has facts and figures on what we like to watch. Amazon, however, may have the best …

Amazon Takes Aim at Google AdWords with New Sponsored Links Read More »

Google announced the rollout of a new feature on AdWords, the callout extensions, on September 3. The search engine said that advertisers will have full access to the feature in the next few weeks. From the looks of it, callouts are likely to be an integral part of every AdWords campaign in the future. Going …

AdWords Releases Callout Ad Extensions Read More »

Instagram is one of those rare gems that quickly evolved from a trendy iOS-only app to a legitimate social network that has garnered a massive following. This image- and video-sharing platform isn’t showing any signs of slowing down, and with the support and resources of Facebook behind it now, its growth will only see better …

Instagram to Roll Out New Suite of Business Tools for Brands Read More »

In the latest search share report released by comScore, Google maintains its powerhouse position with 67.5% of the search shares. The search engine giant uses the most intricate and volatile algorithm in the search landscape, covering over 200 algorithm factors for site rankings. This puts Google right at the core of every search marketing strategy. …

How We Optimize for Bing and Yahoo Read More »

WordPress 4.0 is coming very soon. WordPress recently announced that the first public beta of the new version is now available. However, despite the major change in version number, the updates in the pipeline for 4.0 aren’t as major as they are elsewhere. This reflects, though, that WordPress is now becoming a platform rather than …

WordPress Becomes More Than a Blogging System with Version 4.0 Read More »

Tech experts and online media gurus once dubbed Google+ as the “walking dead” of all social media platforms. Some fondly referred to it as an online ghost town. Admit it; sign in to your Google+ account. You have one, right? Chances are, that you barely even use it. Google+ had the potential to become such …

G+’s felt the Need to Subtract: Google+ Removes its Direct Connect Feature Read More »

Users all over the world have been using Google to search for answers to anything; and those who have been using it since 2007 may be familiar with the Universal Search Results. To adapt to the users’ changing need for a wider multimedia support, Google returns a multitude of choices for every query—including images, news, …

Searchmetrics Study: Video Dominates Google Universal Search by 65% Read More »

Pinterest recently revealed that it would be rolling out an easier way for users to narrow down their search, as it launches a “Guided Search” feature on Pinterest.com—just like what they did for its mobile app version last month. The new feature pulls up related keywords or terms at the top of the screen after …

Is Pinterest Becoming More Like a Search Engine? Read More »

Google has been notorious for many algorithm updates and alterations, which usually upsets online marketers. Recently, the search engine giant has announced another set of updates. But this time, it’s not about algorithms and code-related systems. They are set to release new AdWords policies in September. This may mean a lot of adjustments on the …

Google Set to Release New AdWords Policies in September Read More »

Over the past few days, there has been a lot of online chatter across the SEO community of an impending Google algorithm update. Many analytics were noticing a lot of changes in the search results of sites previously penalized by the search giant, especially those that were impacted by the Google Penguin update. The buzz …

Despite Chatter and Changes, Google Says there’s No Penguin Update Read More »

Google is on a roll. Around the same time Panda 4.0 was rolled out, the search engine giant also launched the new Payday 2.0 algorithm. Shortly after Cutts announced the new Panda update, he posted a second tweet about the rollout of the new ranking update that will target spammy queries. This past weekend we …

Google Launches Payday 2.0 Algorithm, Spammy Queries to Be Eliminated Read More »

Google has launched a new feature in Analytics Premium that will make tracking multiple campaigns easier for you. Yesterday, the search giant announced the launch of Roll-Up Reporting, a premium Analytics feature that lets you track the overall performance of all your online properties. “Google Analytics already helps you gather deep insights into one website …

Google Launches Roll-Up Reporting in Analytics Premium Read More »

After holding the top spot for three years in a row, Apple was overthrown by rival technology giant, Google, to become the world’s most valuable brand. This was revealed in a study by a market research firm that compiles a list of the world’s top brand names. Innovate to Survive The latest results from global …

Google Overtakes Apple to Become World’s Most Valuable Brand Read More »

Google stopped announcing Panda algorithm updates early last year, when they included these updates in their rolling algorithm updates. Cutts broke this silence about Panda updates, however, last May 20th when he announced the rollout of Panda 4.0. Google is rolling out our Panda 4.0 update starting today. — Matt Cutts (@mattcutts) May 20, 2014 …

Google Rolls Out Panda 4.0, Cutts Makes Announcement Read More »

Pinterest’s vision of “solving discovery and helping everyone find things they’ll love” just became that much closer to being realized. It was confirmed yesterday that the social company has received US $200 million in funding, raising their company value at US $5 billion. A spokesperson for Pinterest confirmed the new investment yesterday after news of …

Pinterest Receives More Funding for Search Innovation Read More »

Is your knowledge of SEO up-to-date? Over the past weeks, Google’s Matt Cutts and Bing’s Duane Forrester have busted some of today’s most common SEO myths that might be keeping you from making your optimization strategies as effective as they should be. In total, Cutts and Forrester busted 14 myths. Let me summarize some of …

Forrester and Cutts Bust Today’s Most Common SEO Myths Read More »

Search and social have been competing as the top referral source online. The two are especially important for online publishers, whose content is discovered mainly through both channels. A recently released report from content analytics tool provider Parse.ly reveals that search reclaimed its spot as the top referral source for major publishers. Close Fight Between …

Report: Search Reclaims Spot as the Top Referrer for Major Publishers Read More »

Online marketing today is all about the data, and companies that deliver the most accurate, most comprehensive data are the ones that win clients over. Google and AOL have recently made new acquisitions that will make their existing data businesses more powerful, expanding their capabilities in the near future. Let’s have a look at these …

Google and AOL Make New Data Attribution Acquisitions Read More »

Google’s algorithm changes over the years have drastically changed the SEO scene. Their treatment of links in particular has changed so much that some go as far as claiming that link buildilng is now dead. How important will the backlinks you have be for your SEO campaigns in the future? This is the question that …

How Important are Backlinks for SEO in the Future? Read More »

Last week, Facebook put to rest speculation that they were developing a mobile ad platform by launching Audience Network. Facebook Audience Network (or FAN) is a platform that allows you to extend your existing Facebook ad campaigns to third-party mobile apps. Let me take you through its capabilities and explain what you can expect from …

Facebook Audience Network: What can you expect from FAN? Read More »

Google announced that they have updated their Webmaster Guidelines covering sneaky redirects. In order to illustrate what cases are considered sneaky redirects, Google has added examples in their guidelines to serve as a baseline for webmasters. They’ve also updated their hacked content guidelines to include sneaky redirects on compromised sites. The examples are: Search engines …

Google Updates Webmaster Guidelines for Sneaky Redirects Read More »

Last week, Pinterest announced a new feature that makes it easier for mobile users to find user-provided pins on their platform. Through Guided Search, users can discover pins that may interest them even though they did not directly search for it. Providing Visual Guides to Users According to Pinterest’s official blog, Guided Search is “made …

Pinterest’s Guided Search: What Does it Mean for Brands? Read More »

Establishing your brand online is a challenging task, especially with the amount of competition you’re up against. Just because it’s challenging doesn’t mean it’s impossible – it’s well within your reach with the help of SEO. We’ve released a new video that explains how you can take your website to the next level and make …

How to Go from a Website to a Brand through SEO with SEOReseller.com Read More »

Twitter opened strong this year, as it had the most social shares according to social data platform ShareThis’s Q1 2014 report. Email, on the other hand, was on the other end of the spectrum, with shares falling significantly. Twitter had the highest percentage of share growth, seeing a 43% increase in its shares since the …

Social Sharing: Twitter Shares Increase, Email Shares Fall Read More »

Accurate and quality data is one of the most important things you need as an online marketer. Yesterday, Google announced the release of a tool in their Analytics platform that will help you track data-quality issues and fix them. The release is limited, and Google chose selected users to test the beta version of this …

Google’s Analytics Diagnostics Now Available for Beta Testing Read More »

Online reviews have a huge effect on how potential customers view your business. Whether good or bad, they give anyone researching about your business a good idea what to expect from your products and services. Earning an online review, especially a positive one, can be difficult no matter how great your products and services are, …

Old Yahoo Local Reviews Getting Replaced with Yelp Reviews Read More »

Good news for our partners managing multiple AdWords accounts: you can now link these accounts together using Google AdWords and Analytics’ bulk linking feature. The new feature allows you to choose which accounts to link at a property level, making multiple AdWords campaign management easier. The AdWords Linking Process Google Analytics allows you to track …

Google Analytics & AdWords Announces Bulk Linking Feature Read More »

As you all know, we recently released our next generation reseller dashboard, which is packed with features to help you become a successful retail SEO provider. I’m very excited to share with you the new dashboard demo video that we’re officially releasing today. We’re going to take you through the different features of our next …

SEOReseller.com Releases New Dashboard Demo Video Read More »

In the latest Google Webmaster Help video, Matt Cutts addresses the question: “As Google continues to add social signals to the algorithm, how do you separate simple popularity from true authority?” Cutts doesn’t really answer the question in terms of social signals, but he does give us an idea how Google distinguishes popularity and “true …

Matt Cutts’ Latest Video Shows How Important Links are in Determining Page Authority Read More »

Siri and Google Now have company. After months of speculation and rumors, Microsoft has announced their own virtual assistant, Cortana. The new virtual assistant will be released as part of Microsoft’s new Windows 8.1 software. Part-Siri, Part-Google Now This new virtual assistant is said to be part-Siri, Part-Google Now in that it features the capabilities …

Microsoft Announces “Cortana,” Your New Virtual Assistant Read More »

After months of being in beta testing mode, Bing has finally made Product Ads available to all U.S. advertisers. This announcement came just a few days after Bing announced that Product Ads for Mobile in Beta. Features Bing’s product ads will display rich images, product prices and descriptions across Yahoo! and Bing. The good news …

Bing Product Ads Now Available to US Advertisers Read More »

Google surprised everyone when they seemingly penalized SEO professional Doc Sheldon’s entire website for one problematic guest post. Although Sheldon pointed out a full range of other possible reasons for the penalty in a lengthy open letter, Matt Cutts responded with just one specific example: @DocSheldon what “Best Practices For Hispanic Social Networking” has to …

Doc Sheldon Case: How Important It Is To Have High Content Standards Read More »

Google Glass has some company, and it promises to have more interactive features. Facebook announced on Tuesday that they are buying Oculus VR, the company responsible for developing the Oculus Rift virtual reality gaming headset. This new acquisition, worth US $2 billion in cash and stocks, is Facebook’s next move towards their mission “to make …

Facebook Buys Oculus VR for US$2 Billion Read More »

In the latest Google Webmaster Help video, Matt Cutts attempted to answer the question: “How can you tell if your site is suffering from an algorithmic penalty, or you are simply being outgunned by better content?” Cutts has some bad news and good news for webmasters who may be asking themselves this question. The bad …

Can You Determine If Your Website was Hit by a Specific Google Algorithm? Read More »

How do you get online publications to post your content on their websites? With the evolution of guest blogging, it’s not as simple as sending out an email blast to multiple publishers with a template message, or paying a publisher to post your content. Getting your content published is about providing value to readers and …

How to Reach Out to Content Publishers the Right Way Read More »

Earlier this month, Google announced its new Analytics Academy course to help marketers use Google Analytics better. Now they’ve expanded the educational modules found in the Google Webmaster Academy. The Google Webmaster Academy was first launched in 2012 to help beginner webmasters learn how to improve their website. The lessons included tips on getting a …

Google Introduces New Webmaster Academy Read More »

Reaching the top of the SERPs is not the end of your online marketing goals. You need to stay on top to maintain the consistent flow of traffic, new leads, and conversions; to hold your market share; and to ensure continued brand visibility online. Now there’s a way for you to maintain your high SERPs …

Stay on Top of Google SERPs with Our New Maintenance Package Read More »

Google’s about to take down more link networks in the coming days. If you think your campaigns may be hit by this next wave of penalties, it’s time for a link profile audit. The war against spammy link networks continues, and this time Cutts himself declared war. On his Twitter account, he announced that Spanish …

Cutts: Spanish, Italian Link Networks, You’re Next Read More »

Google announced yesterday the rollout of their new AdWords feature: Consumer Ratings Annotations. The new feature, which is being rolled out over the next few days, provides search engine users information meant to improve your ad campaign performance by instilling trust in your potential visitors. The New Format “Over the next few days, we’ll be …

Google Rolls Out Consumer Ratings in AdWords Read More »

Google has recently announced its latest Google Analytics Academy course for 2014. The course, titled “Google Analytics Platform Principles”, will “dive deeper into the details of how the platform collects, transforms and organizes the data you see in Analytics.” “Understanding how these processes work is the first step to refining your implementation and uncovering more …

Google Announces New Analytics Academy Course for March 2014 Read More »

Google’s latest modification will put your business at peril if you don’t plan your email content well. Towards the end of last week, they modified their system to feature an Unsubscribe option immediately beside the sender’s email address. This means you’re only as good as the last email you send – and for many, this …

The Dreaded Unsubscribe Button Comes to Gmail Read More »

Google announced today the launch of a new feature in AdWords that will help you better understand the value of each click you receive that leads to a conversion. Flexible conversion counting lets you choose between counting all conversions and unique conversions, and allows you to modify the settings for conversion clicks to get more …

Google Rolls Out Flexible Conversion Counting on AdWords Read More »

In 2013, Google delivered an update that shook the very foundations of link building, starting with Penguin 2.0 and delivering the knockout blow with Penguin 2.1. These updates affected a lot of websites suspected of using “link schemes” to manipulate rankings, including good websites run by legitimate businesses. We developed our Link Clean-Up services to …

A Story Of Recovery: Rankings and Traffic through Link Clean-Up [Case Study] Read More »

If there’s one thing my experience in the online marketing industry has taught me, it’s this: SEO is still the king of the hill in terms of getting qualified leads online. Over the years we’ve been asked by our clients the same questions repeatedly about how they can improve their rankings, traffic and conversions, and …

Are You Doing Your SEO Right? Your Traffic Should Speak for Itself [Case Study] Read More »

If you own a website that has been performing well in SERPs for the past 10 years, seeing a newer domain knock down your rankings can be a bit alarming. You might start thinking it’s because the newer domain somehow cheated the algorithms and spammed their way to the top, but Matt Cutts offers a …

Do Domain Age and Past Rankings Really Matter in Search? Read More »

Get ready to lose more organic search referral data: Yahoo! rolled out secure search as the default setting for Yahoo.com. Right now, secure search is default only on this domain, but according to Yahoo!, they are still in the process of rolling out the change. You can expect all Yahoo! properties worldwide to have secure …

Yahoo.com Makes Secure Search the Default Setting Read More »

The industry has quite a bit of buzz happening right now about link building and how it’s done properly. I wanted to share with you all today how we approach link building, specifically guest blog posting by showing our best practices guide. This guide shows specifically how we value content being posted on the web, …

SEOReseller.com’s Guest Blogging Best Practices Guide Read More »

Google has made several statements about guest blogging as a link building tactic over the past year, but none have been as clear and blunt as the statement Matt Cutts posted on his personal blog. The opening paragraph of his post reads: “Okay, I’m calling it: if you’re using guest blogging as a way to …

Matt Cutts on Guest Blogging for SEO: “Stick a Fork in It” Read More »

Last week, Google quietly updated their link scheme definitions to be more specific. The changes were minor, but they helped clarify what Google really thinks of links within widgets. The updated guideline states specific link types that Google will read as widget link schemes and spam. Google’s take on linking is still all about quality. …

Widget Link Scheme Definitions Updated by Google Read More »

Facebook started rolling out “Trending”, a new product that displays relevant trending topics alongside users’ News Feeds. This new feature displays a personalized list of topics and discussions based on the user’s interests and what’s popular across Facebook overall. Trending is currently available for users in India, AU, the UK, the US, and Canada. Facebook …

Facebook Launches Trending Topics Feature Read More »

Optimizing all the elements of your online marketing campaign for mobile prepares your campaign for smooth multi-platform integration. As more of your target clients focus on integrated marketing efforts, it’s important to ensure you’re reaching audiences across different devices. Email is one of the easiest to optimize for mobile, and it also happens to be …

Optimizing Your Email Marketing for Mobile Read More »

In November 2013, Microsoft began looking into improving search security for Bing users following the National Security Agency (NSA) spy controversy. Now they have taken their security efforts to a new level by launching a separate SSL search site: https://www.bing.com/. When you use the HTTPS version of Bing to search, your search query data will …

Bing Offers Secure Search Option with New HTTPS Site Read More »

Last December, Facebook announced that they would be working towards serving their users more targeted content with better quality and relevance. Yesterday, the news broke of Facebook’s two latest acquisitions: Branch, a New York-based company, and its sister startup company, Potluck. This latest purchase is a big step towards improving the quality of their news …

Facebook Buys Branch, Starts Development in New York Read More »

Pinterest recently acquired VisualGraph, a two-man start-up that creates image recognition and visual search technologies. Founders David Liu and Kevin Jing joined the Pinterest engineering team on January 6, 2014. You may have seen this type of technology at work with Facebook’s facial recognition features or Google’s Search by Image function. Similar features could be …

Pinterest Acquires Image Recognition Start-Up VisualGraph Read More »

Google announced through the official Webmaster Central blog that they have updated Webmaster Tools to offer more detailed search queries. The two updates, which were both announced yesterday, aim to “make metrics for your site more actionable” and to make search queries “more cohesive for those who manage a mobile site on a separate URL …

Google Webmaster Tools Offers More Detailed Search Query Data Read More »

A recent webmaster forum thread has put the spotlight on a question that’s been asked many times in the past already: Do Facebook likes – and social media interaction in general – contribute to SEO? If you will remember, I previously wrote a blog about Facebook likes specifically in the past, and I also wrote …

UserInteraction Schema: What Does It Mean for SEO? Read More »

With more than 1 billion smartphones shipped worldwide by the end of 2013, it’s not surprising that digital marketing in 2014 will require a sound mobile strategy to succeed. Today I want to talk about the key mobile trends to watch out for this year. The “Mobile-First” Strategy Mobile marketing has become so important that …

Mobile Trends to Watch Out for in 2014 Read More »

You may have noticed over the holidays that the number of shopping cart abandoners in your ecommerce website has increased. This does not automatically mean that your visitors have abandoned their selections and orders – there may have been technical difficulties, comparisons, and indecision on the part of your audience. Another possible reason is something …

Shopping Cart “Abandoners”: Why You Need a Cross-Platform Ecommerce Strategy Read More »

On Christmas Eve and Christmas Day, John Mueller and the rest of the Google team went online to answer some of the questions on Google’s Webmaster Help Forum. In one of these queries, Mueller gave readers an insight into the way Google algorithms read and view websites that have been hit with other Google algorithms …

Mueller Provides Insight into What Google Algorithms Think Read More »

Here’s an update that may affect your SEO campaigns: Matt Cutts has confirmed that Google has begun authorship reduction on their search results. According to Cutts, 15% of authorship rich snippets are no longer being displayed in their search results. You can clearly see the decline in results displaying authorship in MozCast. Set the filter …

Google Begins Reducing Authorship Rich Snippets on the SERPs Read More »

The Knowledge Graph as we know it may change very soon. Google surprised many this weekend by testing ads on their Knowledge Graph. Twitter user Gianluca Fiorelli (@gfiorelli1) posted a photo on Twitter showing a Knowledge Graph entry for a car with an ad format included: The car knowledge graph format is a relatively new …

Google Tests Ads on Knowledge Graph Read More »

The Structured Data dashboard has always been one of the most popular features for Google Webmaster Tools. You can add structured data to your website using markups to provide enough information for Google to generate rich snippets for your page. Popular ecommerce sites like Nordstrom use rich snippets to create structured data that Google uses …

Google Upgrades Structured Data Dashboard in Webmaster Tools Read More »

If you’re using Google’s Display Network for your paid ad campaigns, read up: Google is adding a new type of ad on their Display Network that integrates social media. Eran Arkin, Google’s Product Manager for Social Ads, announced at the start of the week through his Google+ profile that they will be testing a new …

Google Announces +Post Social Ads Read More »

Many website owners and SEOs are guilty of paying for links or using advertorials to float PageRank for long periods of time. The question is how can they recover when Google penalizes them for it? Matt Cutts offers some answers in the latest Google Webmaster Help video. The Example: Interflora The question submitted to Google …

Using Mass Disavow to Recover from a Period of Link Spamming Read More »

Here’s an update that nobody saw coming. Last Friday, news broke that Google updated their PageRank Toolbar. The update, which is the first update released in more than 10 months, wasn’t something that was planned by Google or expected by its users, especially since Matt Cutts himself said there wouldn’t be an update before 2014: …

Google Updates PageRank Toolbar by Surprise Read More »

Matt Cutts recently answered a question that many webmasters and online marketers have been asking since Google revised their definitions and guidelines. In the latest Google Webmaster Help video, he discussed how many links each website can have that is considered healthy. Google has described this as “a reasonable number,” and so did Matt Cutts, …

Matt Cutts: Keep Links to “A Reasonable Number” Read More »

On-site search data provides you with great insights on the activity of your audience, allowing you to tailor your marketing campaign according to their behavior and interests. Site search is especially useful for ecommerce brands that want to know what their consumers want. However, a recently released study shows that majority of these brands do …

Study: Site Search Data Not Used by 57% of Ecommerce Brands Read More »

Google’s move towards encrypted search last September has left the online world reeling and searching for alternative sources of keyword information. It looks like online marketers are about to lose more keyword data from yet another source. A recently published report claims that Microsoft is looking into encrypted traffic and search on Bing. This follows …

Microsoft Looks Into Encrypted Search on Bing Read More »

Many website owners and online businesses have not been keen on Google’s campaign for advertisers to use the display network more in their PPC ad campaigns. This is because some of the websites on the display network do not convert as much as they do in the search network, and because some of the websites …

Google Adds Search Network with Display Select in AdWords Read More »

Finding and earning guest blogging opportunities can be challenging, especially after Google changed their web spam definitions and included guest blogging on the list. Many bloggers are being more careful about the type of content they receive online. You will need to build your network among high-authority blog owners and online influencers in order to …

4 Sources for Guest Blogging Opportunities Read More »

I’m very excited to share the latest improvement we’re adding to your monthly executive summaries. In line with our dedication to making our process more transparent, we’re adding a new section called the “Top Links Built” to the monthly reports you receive through your agency dashboard. This new section lists down the top 10 links …

“Top Links Built” Now Included in Our Monthly Executive Summaries Read More »

If you’ve been to the Google Webmaster Tools support page recently, you’ll see their list of manual actions updated with a new item. This new manual action penalty is named Image Mismatch, and it’s proof of Google’s growing ability to read different types of content online. Websites with images on search results that do not …

Google Rolls Out New “Image Mismatch” Manual Action Penalty Read More »

At Google’s 15th anniversary, they announced that they have rolled out Hummingbird, an entirely new algorithm that helps Google interpret complex questions better. This new algorithm changed the way Google reads queries in that they now understand context and interpret meanings of complete sentences beyond the literal, allowing users to stop using targeted keywords for …

Google’s Hummingbird: Were You Hit? Read More »

I’ve got exciting news for our partners – we’re officially rolling out our updated SEO suites today. We’re continuously improving on the services we offer to ensure your campaigns remain on top. Our updated Organic and Competitive SEO suites are designed to give our partners more quality content, more diverse links, and more aggressive campaign reporting …

SEOReseller.com Launches SEO Product Developments Read More »

The Penguin 2.1 update has left many websites penalized, especially those who used (or are still using) old link acquisition methods. Every day I get new projects coming from other SEOs with lots of link “baggage” attached to them. So we developed a product, to help webmasters recover from a Google penalty. This product line …

How To Recover From A Google Penalty (Link Clean Up) Read More »

In Matt Cutts’ most recent Webmaster Help video, he talked about one of the most widely-used content marketing and PR strategies today: guest blogging. Google included guest blogging in their list of link schemes when they updated their link scheme definitions not too long ago, and since then many writers have been treading carefully. Today …

How to Guest Blog without Looking Like Spam Read More »

PageRank used to be one of the factors you monitored regularly to determine how your campaigns are working. It was once a reliable source of information, as it was updated regularly and it reflected the quality of your links and your overall site health. Over the years this has changed, and now we hardly ever …

Does PageRank Still Have Value Today? Read More »

Big news for all our agency partners: Late last Friday, Google rolled out the latest Penguin algorithm update. Matt Cutts announced through Twitter that they were releasing Penguin 2.1. According to Cutts, this update will affect “~1% of searches to a noticeable degree.” Penguin 2.1 launching today. Affects ~1% of searches to a noticeable degree. …

Google Penguin 2.1 Update Announced, Went Live Late Friday Read More »

The latest search engine ranking factors show the importance of having a strong link profile – it correlates with having higher rankings. But before you even think about how you can get appropriate third-party links, you’ll need to focus on the internal linking structure of the site you are optimizing. Done improperly, internal linking could …

How to Maximize Your Internal Linking Structure for Better Rankings Read More »

The complete results of Moz.com’s 2013 Search Engine Ranking Factors survey have just been released. Every two years, Moz conducts a survey asking search marketers what they observe as the most important search ranking factors. The full results of the study are consistent with the partial results Moz released earlier, and some of them debunk …

2013 Search Engine Ranking Factors Survey Results Released Read More »

Just three days ago, Google did what the online industry is now calling the “keyword apocalypse” – they have begun switching all searches to https and increased the appearance of the keyword (not provided) in Google Analytics. Some marketers report that it has gone up all the way to 95%, and tracking website NotProvidedCount.com estimates …

What Should Marketers Do with Google’s Movement towards Secure Search? Read More »

Running ecommerce SEO campaigns and maintaining ecommerce sites requires you to look at a very specific set of performance indicators. You’ll need to modify some descriptions of the standard KPIs measured in all websites, and add a few specific performance indicators in your list of things to track. I want to share some of the …

Measuring the Performance of Your Ecommerce Campaigns Read More »

The main goal of search engine optimization is to help your campaigns gain visibility on the SERPs, enabling your clients to reach their target customers. However, some marketers use SEO tactics to negatively influence your rankings. Among the tactics used in negative SEO, link-based techniques are some of the easiest to implement – and could …

How to Protect Your Websites from Link-Based Negative SEO Read More »

One of the goals of conversion rate optimization as part of your website optimization services is to fulfill different online marketing goals and increase visitor conversions. Done right, conversion rate optimization (CRO) will help your online marketing efforts become more effective at getting your target audience to complete the goals of your clients. However, the …

Dispelling Conversion Rate Optimization Myths Read More »

Doing a regular SEO cleanse helps keep your clients’ websites fresh and ensures the continued maximum effectiveness of your methodology. Today, I want to share six easy ways you can refresh your campaign and reinforce your SEO. Improve Your Page Speed Run a speed test on your campaigns and see how fast your websites are …

Six Ways to Refresh Your SEO Read More »

Facebook recently updated their policies for running promotions on their site. These changes, announced on the Facebook for Business news page, are meant to “make it easier for businesses of all sizes to create and administer promotions on Facebook.” It’s important for you to look at these changes because promotions are a great way of …

Facebook’s Updated Promotion Policies: What Does It Mean for You? Read More »

Geo-targeting Google AdWords campaigns may be good for gathering relevant local traffic, but it presents an entire set of challenges. Volume is diminished when targeting specific locations, and this can look like a negative thing to your clients. Some searchers also limit their cookies and browsing information, and with Mozilla making their recent announcement to …

AdWords Geo-Targeting Techniques That Improve Your Campaigns Read More »

The impact of claiming and optimizing Yelp listings reverberates from your local search optimization campaigns to your clients’ engagement with their target market. An infographic based on a study recently released by merchant payment solutions provider Merchant Warehouse shows that 90% of business owners and consumers using Yelp say positive reviews influence their purchasing decisions. …

Study: 90% of Business Owners and Consumers Trust Yelp Reviews Read More »

Some very interesting news for you: Google is collecting more data about websites in a more old-fashioned way. Yesterday, Matt Cutts’ tweet sent the entire online industry abuzz. He posted a Google Docs link to a survey asking what small site you think should be ranking better on Google. See Cutts’ tweet below: If there’s …

Matt Cutts: Tell Us More about Small Websites That Should Be Ranking Read More »

Understanding how Google treats link disavowals and implements linking penalties will help you audit and clean up your backlink profile more efficiently. Webmaster trends analyst John Mueller recently held a Hangouts session clearing up some of the most common misconceptions about the way link disavowals and penalties work. Let’s go over some of the highlights …

Common Misconceptions about Link Disavowals Read More »

Digital measurement and analytics technology provider comScore recently released the latest results of their monthly qSearch analysis. The study of July 2013 search engine activity shows that Google has successfully regained the market share it lost three months ago, and that Yahoo!’s market share continues to decline. Google and Bing Up; Yahoo! Hits New Low …

Google Regains Market Share; Still the Biggest Search Engine Read More »

Mobile has been steadily growing in power as a channel for reaching audiences. However, many still have not developed a mobile-friendly online marketing strategy because of the question of conversions and ROI. A recently released report from SEO platform developer BrightEdge shows that mobile is far ahead when it comes to driving traffic, and that …

Study: Mobile Gains Power over Desktops in Driving Traffic, Catches Up on Conversions Read More »

Understanding the way search engines process queries lets us know what adjustments are necessary to make websites more visible in the SERPs. The process of search engine optimization becomes more complex as the queries search engines learn to interpret become more advanced. In a recent interview, Google Research Fellow Jeff Dean gives us insight into …

Conversational Search and the Future of Google’s Search Query Processing Read More »

Moz has released the results of their yearly Local Search Ranking Factors survey, and the results are consistent: the lines between organic, local, social and mobile are blurring, and optimizing all three is essential in ranking you for local SERPs. Place Page and On-Page Signals the Highest Influencers The overall results showed that place page …

Moz Releases 2013 Local Search Ranking Factors Read More »

There’s a new kind of listing you can rank for with high quality, well-researched, and well-written content: In-Depth listings. Google introduced the new feature last Tuesday through their official Webmaster Central blog, and is now rolling out on Google.com in English. Google explained that research shows that 10% of the topics users want to learn …

Google Introduces ‘In-Depth Articles’ to their Search Results Read More »

Knowing the state of online marketing is important in helping you keep your methodology updated. We have interesting online marketing statistics from the previous week that can help you look at your own business and analyze where you can improve and boost your SEO strategy. Only 20% of businesses factor in their objectives during data …

Online Marketing Statistics that Can Help Improve Your Business Read More »

Late last June and earlier this month, we’ve observed increased general online activity and ranking movement. Google’s Matt Cutts confirmed in a tweet that they were rolling out a multi-week update at that exact period. In an analysis released yesterday on their blog, Moz studied the increased activity from this multi-week update to try to …

Is Google Rolling Out Multi-Week Updates? Read More »

A newly released study by satisfaction analytics company ForeSee shows that search engines and social media sites received lower satisfaction rates this year compared to last year. E-business satisfaction has dropped by 3.9% overall, receiving its lowest rate in a decade. The study alludes to the “growth and proliferation of advertising” as the main culprit …

Study: Advertising is Killing Consumer Satisfaction Online Read More »

LinkedIn’s latest update is a step towards increasing engagement for Company Pages. The update allows you to like or comment on a post in your company page as your company. It was not officially announced by the company, but it is slowly rolling out now for all company pages in the professional social network. Gradual …

LinkedIn Rolls Out Update for Company Pages Read More »

Google’s SERPs have changed their appearance since different types of search results have become prominent. When you run a search, you’ll find paid results, local listings, images, videos, and organic results mixed up in one page. Today, I want to share how you can determine your true SERPs placement more accurately in order to adjust your …

Understanding How Google Counts Local Results Read More »

Our team has always been passionate about educating our partners and other marketing specialists about the online marketing industry. Today, we take our passion a step further. I’m very excited to announce the launching of SEOReseller.com’s very own Resource Center. The SEOReseller.com Resource Center is aimed at agency partners, online marketers and SEO professionals looking …

SEOReseller.com Launches Resource Center Read More »

To our partner search engine optimization resellers, read up: Paid search is about to take another step forward in another social media platform. Twitter users can expect more relevant ads to appear in their Twitter feed as the social network begins to experiment with ad retargeting. As of now, the experiment will only be available …

Twitter to Feature Retargeting Soon Read More »

Although Google has taken steps to penalize and discourage link manipulation, some of your competitors will still come up with new ways of manipulating your links. One of the most recently uncovered ways can have as much as 39% of the backlinks you’ve built removed without question. It’s important to know how to protect the …

Link Manipulation – Protect Your Backlinks Read More »

Local Carousel Results is the biggest change to Google’s local search in a long while. The “carousel” listings contain the businesses’ names, ratings, pricing summary, establishment type, and images of the establishments. Right now, this new feature is only rolling out in English in the U.S., but it will be rolled out to other countries …

Google Local Carousel’s Impact on Search Read More »

Disavow Tool is a new approach that Google brought to the webmaster table by giving site owners the ability to remove as many spammy or low-quality links from their backlinks portfolio as possible. In other words, you can ask Google not to take certain links into account when assessing your site.

Future-proofing your SEO is becoming more urgent as search engine algorithms become more intelligent. The measures you take today as an online marketer should protect your own and your clients’ websites from future updates. Make sure not to miss these seven elements when creating your optimization strategy. Quality Content What both readers and algorithms want …

Top 7 Future-Proof SEO Fundamentals You Should Know Read More »

Getting people to remember your brand and associate it with quality is a goal that should be at the top of your marketing strategy. The strength of your brand offline, more often than not, determines the success of your business, and the same is true for online marketing. Effective branding sends a strong trust signal …

How to Go from a Website to a Brand through SEO Read More »

Penguin is becoming more unforgiving to violators of Google’s Webmaster Guidelines with every update from Google. As they zero in on more unnatural links, some of the updates they’ve previously released may have affected your campaigns. You’ll need to take steps to overcome previous Penguin updates and prepare your websites for upcoming changes to the …

How to Overcome Penguin Updates Read More »

As a marketing tool, blogs do it all – they tell your audience what your brand is about, they establish your authority, and they give you a free platform where you can pitch your products and services. Driving more traffic to your site means achieving these at a larger scale. It’s important to remember that …

How to Increase Your Blog Readership Read More »

Reaching out to specific niche markets effectively requires targeted marketing efforts. Profile-based market segmentation has helped traditional businesses become successful by directing marketing efforts where they matter most. The same approach can help your search optimization campaigns become more effective at giving your clients the results they want. Selecting Profile Parameters Just as you would …

Profile-Based Market Segmentation Approach to SEO Read More »

Unlike computers and smartphones, Google Glass gives direct answers from collated information instead of giving choices in a list form. In this sense, you can consider Glass as an answer engine instead of a search engine in the strictest sense of the word, a virtual personal assistant similar to Apple’s Siri. You will need a …

Google Glass: What It Means for SEO Read More »

*** Read what’s new on the Penguin Algorithm as of 11/26/2015 here. Matt Cutts announced the release of Penguin 2.0 update on his blog. The update is technically Penguin 4, it being the fourth update of Penguin since it was first launched, but it is internally called Penguin 2.0 because this newly launched update is major …

Google’s Penguin 4 with Penguin 2.0 Technology is Now Live Read More »

Good news for all local businesses and online map users: Google announced recently that they are changing the interface of Google Maps. The brand new look comes with many improvements that integrates local seo, social media and search in one rich mapping platform. The change aims to make Maps more personalized and intuitive for users. …

Google Launches New Maps Interface Read More »

Authorship plays an important role in gaining your audience’s trust. It is one of the strongest trust signals you can add to all your published online content. By claiming ownership of websites and other published online content you’ve created, you can get credit and give your rankings a much-needed boost. This is why it’s important …

Boosting Your Credibility with Google’s Author Rank Read More »

Google has released a new Analytics update that will be very useful for tracking your campaigns accurately. Google Analytics now features real-time goal conversion tracking. This new feature will allow you to see short-term conversion trends and drill down on converting pages as your various goals are hit. It’s a great addition to the current …

Google Adds Real-Time Conversion Tracking to Analytics Read More »

Today we are rolling out our exciting new product updates. This update marks the most advanced product formula we’ve made in our organization’s history. Our new packages bring your whole SEO world together in one powerful, integrated marketing system. We believe that Inbound Marketing is the future of providing end-to-end services for your clients. That’s …

SEOReseller Rolling Out New Exciting Product Developments! Read More »

Sending out email newsletters is one of the easiest ways to reach your target audience. Email correspondence brings you one primary challenge though: ensuring that your message reaches your target audience’s inbox. I want to share some practices that will help ensure your emails will reach their intended recipients, and not the dreaded spam folder. …

How to Design Emails to Reach the Inbox Read More »

We’re excited to announce that on the first of May, 2013 we are making the most comprehensive update to our products in the history of our organization’s growth. This update reflects our commitment to providing our agency partners ever improving quality of marketing services. Month over month we’re connecting with marketing agencies worldwide and producing …

More Exciting Product Developments – May 1st Read More »

Being featured in a reputable online magazine brings many benefits. It gives your business publicity, puts out your brand name as a reputable provider, presents you as an industry figure to watch, and adds to your link profile. These benefits make online magazines an important tool in your online marketing strategy. Get featured in the …

How to Get Featured in an Online Magazine Read More »

Building a successful SEO business requires more than extensive knowledge of search optimization. A campaign only becomes successful when your company works like a well-oiled machine whose parts work together towards fulfilling its main purpose. Think of an SEO-centric culture as your oil, and this oil consists of collaboration and communication between all your departments. …

How to Establish an SEO-Centric Culture Read More »

The explosive growth in the use of smartphones and tablets has resulted in responsive web design. Not only has the design changed, but where the website prospects are sent. Google’s new update allows PPC advertisers to send users not just to specific URLs at the keyword level, but to device specific landing pages as well. …

Send Your Prospects to Device Specific Landing Pages Read More »

Measuring your SEO performance is very difficult today because there is no standard formula for determining success. It’s important to give your clients a measure of success that clearly shows how your progress benefits their business. I always am asked about what metrics to measure and why these are important, and I want to share …

SEO Performance Should Be Measured by Organic Conversions Read More »

Matt Cutts confirmed the impending release of a Panda update at the recently concluded SMX West. This update is the 25th update since Google rolled out the Panda algorithm, and Cutts said to expect it at the end of last week. You may have noticed a slight movement in rankings towards the end of last …

New Google Algorithm Update Read More »

Google Analytics is one of the most powerful tools you can use to track website performance. Their new interface allows you to create custom dashboards for tracking KPIs relevant to your business. This is perfect for monitoring custom KPIs in your SEO campaigns. I want to walk you through the steps of creating an insightful …

How to Create Custom SEO KPI Dashboard in Google Analytics Read More »

The process of building links has changed dramatically over the years as search engines evolved. Algorithms are now more focused on the user experience and not on the mere number of links you can get for any given website. I want to share with you how to build a strong and future-proof link portfolio for …

How to Build Links in 2013 Read More »

How do you cut your way through all the noise and competition and stand out from other SEO companies in the market? Simple: develop better SEO and online marketing strategies. Outsmart your biggest SEO competitor today and make them irrelevant by following these tips. Talk to Your Clients The biggest mistake your competitors make is …

How to Outsmart Your Competitors at SEO Read More »

All partners looking for additional profit stream will be delighted with my news today. We’ve officially launched SEOReseller.com’s affiliate program. Through this program, you can make additional income out of your SEO network, or turn it into a completely different business altogether. The program is now open to all members of SEOReseller.com. A Steady Profit …

SEOReseller.com Launches Affiliate Program Read More »

The whole SEO industry is abuzz with Google executive Eric Schmidt’s confirmation of author rank. In his upcoming book, The New Digital Age, he shared many insights on the future of the Internet. One of the quotes from his book featured on TechCrunch talked about search engines and its future, and he discusses authorship ranking: …

How Google+ Authorship can Lead to Success in SEO Read More »

Ecommerce SEO is in high demand because more businesses are taking their stores online. Adding this solution on your service line-up is a great way to expand your market and your profit stream. Today, I want to share a few tips on creating an ecommerce SEO strategy that will make the most out of your …

How to Create Ecommerce SEO Strategy that Sells Read More »

Many SEO professionals do not realize the full potential of their multi-channel marketing efforts. They treat their campaigns for each channel separately instead of creating one seamless campaign. Cross-channel marketing helps you maximize the benefits of each channel by using them together; that is, you view different channels as touch points. Today, I want to …

The Importance of Cross-Channel Marketing to Leverage SEO Read More »

Having a strong anchor text SEO strategy is more important now than ever before, as this is one of the SEO methods easily abused by spammers. What I want to do today is walk you through our anchor text SEO strategy and help you understand why our methodology creates a solid backlink profile for you …

A Look at Our Perfect Anchor Text SEO Strategy Read More »

Your SEO efforts and methodology are only part of what makes you successful in the industry. A larger part of your success lies on the tools you use to track your progress and deliver this information to your clients. As our partner, you receive a free tool that lets you do just that and more …

The Secret to Success in SEO is Using the White Label Dashboard Read More »

As your partner, we are committed to giving you the tools you need to grow your company. Our branded reports belong to the most important tools we provide to show your clients their campaign progress. Aside from promoting transparency and helping you build customer confidence, these monthly executive summaries can also help make your business …

How Our Custom Branded Reports can Grow Your Company Read More »

One of the most important metrics to track is your clients’ rankings. Towards the end of last year, SEO tool providers Raven and Ahrefs shook the SEO industry when they announced that they were going to discontinue their rank-tracking feature. As we are committed to improving reporting tool with new features and functionality every month (we’re …

SEOReseller.com Upgrades Reporting & Continues to Offer Rank Tracking Read More »

In today’s blog, I want to talk about what you should look for in your branded client dashboard. Your interface has to be easy enough for your clients to understand, and full of features for you to manage and track their campaigns effectively. Make sure your client dashboard has a minimum of these features when …

What to Look For in Your Branded Client Dashboard Read More »

As SEO professionals, you know that having duplicate content hurts your rankings on the SERPs. Unfortunately, content scraping – more commonly known as stolen content – is a prevalent problem in the online world. Today, I want to answer one of the most frequent questions we get from our partners – can stolen content lead …

Can Stolen Content Lead to Panda? Read More »

Measuring the success of your SEO campaigns can be tricky. One of the first things we always get asked is how we measure SEO. Today, I want to share with you what metrics matter when looking at the progress of your SEO campaigns. Organic Traffic One of the things you will notice changing as your …

The 5 Metrics that Matter for SEO Read More »

Organizing your website architecture the right way is important in ensuring the success of your SEO campaign. This can be tricky, given the algorithmic updates Google has released over the past year. Having strong website architecture also makes it easier for visitors to find the information they need on your site, improving their browsing experience. …

How to Come Up with the Best Site Architecture Read More »

It’s important to keep up with the changes in the SEO industry in order to prolong the life span of your campaigns. The current life cycle of SEO reflects Google’s algorithm changes. In today’s blog, I want to discuss this life cycle – what you should be doing, and why it’s important for you to …

The Life Cycle of SEO: What You Should Be Doing Now Read More »

There’s been a buzz going around the industry about co-citations replacing anchor text as a ranking signal. In today’s blog, I want to give you both sides of the argument – those who agree that co-citations are the future and those who say this is not exactly the case. What is a Co-Citation? Most of …

Are Citations the New SEO Signal to Rank In Google? Read More »

In today’s blog, I want to continue our educational sessions and focus on your marketing strategy. Your sales pitch is your last chance to convince potential clients that you can give them the marketing strategy they need for their business. I want to discuss how our branded SEO proposals can help improve your pitch and close …

How to Pitch Using Our SEO Proposal Read More »

In today’s blog, I want to talk to you about an important element of your SEO marketing campaign – your landing page. It is no longer enough to create a great-looking, search engine-optimized landing page today, whether you’re working on an inner page of your website or a separate silo page. You need to think …

Landing Pages & Buyer Psychology Read More »

Taking in new clients shows that your company is growing, and businesses are starting to recognize your name as a trusted SEO provider. However, not all companies looking to hire you may be a good match at once. Today, I want to share examples of telltale signs of trouble you should note when talking to …

5 Phrases You Should Never Hear in an SEO Call Read More »

As our agency partners, we want to help you grow your business and establish yourself in the SEO industry. In today’s blog, I want to share with you how you can achieve consistent growth monthly. If you can gain at least ten new clients each month, you’ll find your agency getting bigger in no time. …

How to Gain 10 New SEO Clients per Month Read More »

Learning how to use Google Webmaster Tools allows you to audit and optimize sites easily. Google’s interface may be very basic, but it offers complete data free and allows you to choose the data you will include in your custom site audit reports. In today’s blog, I want to teach you how to use these …

How to Use Google Webmaster Tools Like an SEO Pro Read More »

Ever wondered how Google decides that a large scale algorithm needs to be updated? This is just one of the suggestions of our team. What do you think Google does?

Google’s unprecedented algorithm updates have left many pondering over whether or not footer links are bad for SEO, what the best practices for footer links are, or what the ideal number of links in the footer should be. For me to really answer this, we need to get to the nitty-gritty details by first identifying …

Are Footer Links Bad for Your SEO? | SEO Reseller Read More »

In our continuing effort to help streamline your business processes, I want to share with you a few tips on holding monthly reporting meetings with your clients. Setting reporting meetings with your top SEO clients gives you a chance to align them with the processes. It shows them that the SEO services they are paying …

How to Hold Client Reporting Meetings Effectively Read More »

Knowing how to upsell your online marketing products helps you attract more new leads and build longer relationships with customers. In today’s blog, I want to share strategies you can use to upsell more effectively. Before the Sale: Visibility Matters Upselling is easier when done online because the only limit to your display of products …

Three Top Upselling Strategies in Online Marketing Read More »

I’ve talked about the importance of content in acquiring new leads and building your brand many times before. Today, I want to go a step further – I’m going to share with you how to do it. We studied our own current and previous strategies, and put together stories from brands and case studies. Using …

10-Point Content Strategy to Build Your Brand Read More »

After a number of people started publicly wishing for a disavow tool, Matt Cutts took the stage at Pubcon and announced the much awaited Disavow Links Tool. Disavow Tool is a new approach that Google brought to the webmaster table by giving site owners the ability to remove as many spammy or low-quality links from …

Fear, Uncertainty and Doubt over bad links are gone after Google launched Disavow Tool Read More »

We’re excited to share with you our infographic illustrating the life cycle and execution of SEO campaigns and what methodology we use throughout the process. This describes in detail how our process works, what processes and features are included in each step of the campaign, and how long it will take to achieve the first-page …

Releases Infographic Explaining SEO Methodology Read More »

Many of your clients have their own social media profiles, and even we offer social media services. As one of the most widely-used social media sites, Facebook has become a very important part of your clients’ marketing strategy. It’s a good platform for building each client’s brand image and network, and an excellent direct communication …

Do Facebook Likes Boost SEO Rankings? | SEO Reseller Read More »

The SEO industry continues to grow in demand over the past few years.  With businesses in the US spending nearly $80 billion in SEO alone, you can just imagine how much more it generates globally.  This goes to show that people are relying on SEO experts more than ever. Likewise, as an SEO agency, it’s …

Power of Communication: Key Questions To Ask Your SEO Clients Read More »

Recent algorithmic updates by Google have uncovered exciting new SEO opportunities for brands. One of these opportunities is using brand advocacy as leverage to build a better content and link building portfolio to rank higher in SERPs—an important move when executing a local SEO strategy for hotels and restaurants. This relationship is characterized by transparency, …

The Power Of Customer Advocacy In SEO Read More »

Now, here is some good news for publishers. Yesterday, Google announced a new meta keywords tag strictly for news articles called the news_keywords. This means that news editors are now given more leeway to exercise creativity when writing catchy headlines and body text instead of limiting themselves to specific keywords. Galfi, Google news product manager, …

Google Introduces a New Way of Tagging News Articles Read More »

There’s been a buzz about Facebook entering the search industry since Mark Zuckerberg, Facebook’s CEO, said in an interview that they would develop their own search engine one day. Right now, they are working towards improving their current search functionality. This will change the way we do search and SEO once fully implemented. This is …

How Facebook Search will Redefine SEO Read More »

In today’s blog, I want to talk about how you can increase organic click-through rates on the SERPs. Your goal as an SEO company is to provide relevant traffic to your clients’ sites, giving them leads that will eventually convert to customers. Click-through rates tell you that the traffic you are receiving is interested in …

How to Increase Your Organic CTR in the SERPs Read More »

Permission marketing brings you one step closer to a conversion because you market directly to an interested market. Getting people to give you permission to contact them, whether directly or implicitly, is difficult because the market is very competitive. This is what I want to talk about in today’s blog. SEO can actually help you …

How to Achieve Permission Marketing Through SEO Read More »

The second annual State of Digital Marketing survey has been released recently, and it shows that SEO continues to be the leading channel for driving new leads online. U.S. digital marketers cite SEO as their top lead generating channel. In today’s blog, I want to go over the statistics to give you an idea of …

New Survey Shows SEO as the #1 Channel for Driving Leads Read More »

Google is finding more ways to give rich media the credit they deserve on their SERPs. Today, photos and videos count towards website rankings when they are properly optimized. This is what I want to talk about in today’s blog. Video SEO helps ensure Google shows and credits the right videos for your clients’ websites. …

Video SEO Guide – How to Show Video Snippets in Google SERPs Listings Read More »

On September 06, 2012, Google’s Guideline Handbook was leaked online dated as June 22, 2012 – The document was prepared for search quality raters that Google employ using contractors.  Google has more than 4,500 people around the world evaluating the search results and assigning scores – that further get defined in Google’s search algorithm. The …

Incredibly Insightful Confidential 2012 Google Guideline Handbook Leaked Read More »

In today’s blog, I want to talk to you about the importance of Google authorship in SEO. Adding a verified Google+ and Google+ for Business profile to your clients’ websites and content pieces helps boost their SERPs rankings. Discover how this rich snippet affects SEO, and how we add authorship mark-up snippets on your clients’ …

The Importance of Google Authorship in SEO Read More »

In today’s blog, I want to talk about how you can increase your website brand authority. Increased website brand authority leads to wider network association, better search exposure, brand awareness, more clicks, and higher conversion rates. The following are the basic things that help increase and strengthen your website brand authority. Quality Links Quality links …

How to Increase Your Website Brand Authority Read More »

Ecommerce is a very competitive industry, with tens of thousands of sites competing for the online market’s attention. This is why it’s important that you have an effective SEO strategy created specifically for ecommerce.

We do many site audits every day, and I noticed site owners making the same mistakes repeatedly. Today, I want to share the top 10 mistakes site owners make. I’ve listed these in no particular order, and you or your clients may make more than one mistake so pay close attention to these details. Use …

Top 10 On Site SEO Mistakes Site Owners Make Read More »

Today I want to talk to you about Google’s algorithmic update, informally dubbed the ‘Emanuel’ update.  We want to keep you in the loop on the latest changes that Google is making to improve user search experience. This new update aims to filter sites with infringed content, leaving the authentic sources appearing on the SERPs. …

Google’s ‘Emanuel’ Update Will Penalize Sites with Copyright Infringement Read More »

Recently, SEOReseller.com was featured on 3 major SEO industry publication sites. These are articles written by our Director of Marketing, Clayton Wood. Don’t worry if you missed them, you can check them all out here in one easy-to-read digest. 1- SearchEngineJournal.com – Google Updates Results: Small Businesses Suffer In the last few Google updates, there have …

SEOReseller.com Featured On Major Publications – Recap Read More »

In this blog, I want to walk you through our monthly executive summaries. These are the written white label reports you receive every month, detailing the progress of your campaign. We’ve made our monthly executive summaries informative and easy for end clients to understand, but this entry serves as your guide to understanding it more …

Understanding Our Monthly Reports Read More »

Throughout the recent Google updates there tends to be reoccurring themes surrounding what is being targeted. This is what I will talk about in today’s blog. To properly “future proof” the SEO of you client’s websites, we’ve focused on these following areas. Take a look at what it really takes to prepare your campaign for …

Top 5 Items In The Google Update Read More »

There has been a great deal of debate over whether or not duplicate content penalties exist. The truth is every action you take as a web marketer will have consequences, whether or not search engines manually take action.

Google’s Panda update has left many major effects on search engine listings. In today’s blog, I want to talk to you about one of these effects – duplicate listings appearing in Google. It started a few weeks ago, when SERPs began showing a few duplicate results from the same domain on the inner SERPs pages. …

Duplicate Listings Showing in Google SERPs – Update Read More »

In today’s blog we’ll be talking about what it takes to close a lead in today’s economy. As I’m sure you would agree, gone are the days where you can just put up big red signs and people will buy. Today, people want to be a part of your process, understand how you do business…and …

Using SEO as a Lead Nurturing Technique Read More »

Patents provide exclusive rights to your inventions from the date of filing of the patent application, and are filed through USPTO. Gov – SEO related patents provide insights into search engines’ algorithms. The exact number of patents is not displayed online, but different reports have shown that Google owns hundreds of thousands, presumably, patents with …

Top 5 Google Algorithm Patents And How They Affect SEO Read More »

Search engine optimization is necessary for every business that wants to reach a wider audience. Optimizing sites of small businesses could be more difficult, because they will be competing with larger, more established names in their industry. These 10 tips help improve the online visibility of small businesses, increasing conversions and ROI.

By now you’ve already read many blog posts and reactions about the recent integration of Google Places to Google Plus thus making Google+ Local. Here are some tips that you can use for your Local SEO efforts.

As the search engine optimization industry is growing rapidly, the term “performance based SEO” is becoming popular as well.  Performance based SEO is considered one of the best ways to market your brand. Paying for the actual results is the main difference between a traditional SEO campaign and performance based SEO. Here are some benefits …

Why Performance Based SEO Is Important in 2012 Read More »

In the recent weeks Google has been aggressively rolling out algorithmic updates such as the Panda and the most recently “Penguin” update. These updates are classified by Google as “algorithmic” update in simple term means a machine “bot” determining whether a site qualifies as “high quality” or “low quality”. Our methodology has always been to …

On Google Updates & Onpage Audits Read More »

Are you allocating enough time in reviewing your web pages to see if content has anchor texts in it? See, as a white label SEO provider, we look into these aspects. No matter how small these may seem, we still analyze these because it highly contributes to gaining high ranks in search engine results pages …

How Important Are Anchor Texts? Read More »

As an SEO reseller company, we should also know what the current algorithm updates are. In line with this, Google recently announced that they are going to have an updated change in their Panda system. Every SEO company should know about this update to help them give their SEO websites a boost. Panda 3.3 According …

Latest Panda Update Read More »

As an SEO Reseller company, we know what kind of skills are needed to help in the success of your online marketing campaigns. We know that most businesses today are looking for SEO outsource companies that can help them attain maximum visibility on search engines. However, as most of you are searching for the best …

SEO Reseller Skills Read More »

Last month, Google rolled out another set of minor search updates. As an SEO reseller company, we need to be updated with all the changes that affect our clients. Here are some of the important changes made on January: Panda Last year, Panda updates occurred approximately every 4-8 weeks. It is believed to be manually …

Calling SEO Outsourcing Companies Read More »

All companies strive hard to build a brand. People don’t search for a brand they don’t. Outsource SEO to rank your website for keywords related to your products. However if you want to build a business that’ll be successful on the long run, you need a brand that is recognized. It is worth noting that …

Search Engine Optimization vs. Brand Building | SEO Reseller Read More »

Is your SEO outsource provider giving you everything you need to retain clients? As internet marketing tools evolve, our company, seoreseller.com has added new features on the back end that give you the competitive edge.  You can now check your clients daily ranking progress right from our easy to use dashboard. Here are the features: …

Daily Ranking Progress Now Live in seoreseller.com Read More »

Most of us in the industry understand what SEO is – how it can help boost growth in your business. Most of these companies are results-oriented, and what they really want to see are fast results in driving customers to their business. However, is this really how it works in SEO? Businesses will choose outsourcing SEO because …

Understand SEO Outsource Read More »

Christmas is said to be the season of giving. Many are now creating their wish list for the upcoming event. These aren’t only happening with children, but for everyone including SEO outsource companies. We have listed some of the things that the SEO industry and wishes to have this Christmas. Keywords As part of the …

A Christmas Wish List from The SEO Industry Read More »

We are. The holidays are fast approaching, and we know that the year is also coming to an end in a couple of days. As an SEO outsource company, we need to exert a lot of effort in pushing through with our strategies for our campaigns. The bad news is there’s going to be a …

Are You Ready? Read More »

As an SEO reseller company, we make sure that we live with Google’s guidelines to provide better solutions to our clients. When Panda is around, we make sure that we’re ready for it. Understanding Panda Panda is a series of Google’s search algorithm updates designed to categorize high quality sites from the ones with low …

How Panda Affects SEO Read More »

Today, it’s easier for companies to reach out to their audience with the use of new media. As long as you’re visible online, users will know more about your brand. As an company, we know that clients benefit more with a diversified portfolio of services. Many late adopters are just beginning to embrace social media …

A Multi-Admin Brand Page Read More »

Companies who outsource SEO may not be aware of the current trends, though most SEO outsourcing companies should know this by heart. Recently, Google had an algorithm change – a modification of the previous Caffeine algorithm which affected 35% of the searches. While in the previous Panda update, 12% of the searches were only affected. …

Results Of The Freshness Algorithm Read More »

This year, Google has made a lot of updates to their algorithm. Businesses of every niche are affected by these updates, whether it be big or small. However, businesses who outsource SEO, especially from Seoreseller.com don’t need to worry because we make sure that we keep up with changes that Google makes. What are the …

Algorithm Change: Snippets Improvement Read More »

As an SEO Outsource company, we find ways to make your business visible online. On the other hand, Google – the leading search engine – ensures that their users are getting the right information about their queries, which is why the best online marketing team-up is PR and SEO. Last week, Google announced that with …

Get Me On The Search Engine Read More »

“Any change, even a change for the better, is always accompanied by drawbacks and discomforts.” – Arnold Bennett Change is vital everything we do. For SEO, we cannot afford to run away because of new updates. Today, the leading search engine came up with new updates regarding quality scores (QS) for a site’s landing page. …

Latest Landing Page Quality Score Read More »

This week is full of Google updates. In the past few days, Google has removed one command that all of us in the SEO industry have always been used to. For web sites that practice SEO white label, you may know this change, but for some who don’t here it is. + Search Operator Yes, …

Another Update? Read More »

Google has been making updates to their algorithm – as usual. Last week, they implemented another update on the referrers. Businesses who outsource SEO aren’t supposed to worry about this, though it’s also best that they know about this. With all the updates that Google is doing, everyone is threatened because of one question: “is …

Goodbye, Google? Read More »

Most companies would use SEO to gain more customers. There are a lot of things to consider in doing this, and knowing who your users are is a big factor. However, Google made a huge change on this last week. Companies who offer SEO are greatly affected by this change and here’s why: Google is currently …

Privacy, Anyone? Read More »

Last Wednesday, Google rolled out another Panda 2.5 update. Most companies are aware of the updates, and yes, SEO specialists began to realize that the updates have been made when their site’s traffic dropped dramatically. And of course, it was confirmed by Google and Google’s Matt Cutts. SiteMetrics and SEO Visibility To know the exact data, …

Google Panda 2.5 Update Feedback | SEO Reseller Read More »

Hugh Walpole once said “Happiness comes from… some curious adjustment to life.” In our industry, we make a lot of adjustments once Google update’s its algorithm. Companies who offer seo services, should be ready for these changes, because it will greatly affect how sites become visible online. Matt Cutts, Google spam czar, sent out a tweet …

Coming Soon: Panda Update Read More »

Without notice, Google appears to have rolled out an update that’s keeping third-party tools from displaying PageRank. Popular SEO aids such as SEOQuake and Alexa are showing N/A instead of proper PR values, leading SEO specialists across the globe to speculate that Google may have pulled the plug on the technology that propelled it to …

Google Says Goodbye To PageRank? Read More »

Winston Churchill once said that “there is nothing wrong with change, if it is in the right direction.” Everyone in the SEO industry knows that anytime, Google algorithm will change, but it will change for the better. Again, there will be an update with Google’s algorithm soon, and people from the SEO reseller industry will absolutely …

Welcome Back, Panda! Read More »

As an seo outsource company, we would know the best practices for creating a good title tag. This being said, we would want to share with you which guidelines we follow in order to create a well-written title tag. You may have encountered an SEO article that says “Keep your title tags within 70 characters.” …

What’s Best For Your Title Tag? Read More »

As part of the SEO industry, we all know how important links are. Let’ just put it this way, without the links, your site won’t get a lot of traffic—and this is just one of the responsibilities of an SEO outsource company. You have to remember that good links are the ones that deliver relevant …

Build Good Links Read More »

Believe it or not, SEO is easier said than done. Some business can’t keep up with how the SEO trend goes, and as a result they ask help from companies for their seo outsource service. What are the necessary qualities that you need for you to gain the best SEO results? Here are some: First …

How to Work on SEO and Achieve Results | SEO Reseller Read More »

If your site’s rankings has suddenly dropped, or if you think that it has been penalized or not indexed, check on a few things first before being wary. Most companies today wouldn’t want to worry about their SEO tactics. What they do is outsource seo to a known company such as seoreseller.com to make sure …

How To Check If Your Rankings Dropped Read More »

As online marketing keeps on evolving, there goes the evolution of search engines too—just like Google. One of the changes that has been made is the sitelinks. 2008 was the year that Google introduced a new feature which are the sitelinks. Today, there’ll be a new change which is to make this feature bigger. This …

Early Optimization Tips For The New And Bigger Google Sitelinks Read More »

Most people woud take blogs for granted. However, these are also powerful tools to make your business gain high ranks in the search engine result pages (SERPs). If it won’t help you gain links, keep in mind that it will absolutely help you in gaining brand awareness to your audience. Blog writing is also one …

Simple Ways for Better Blog Links Read More »

Having a hard time in gaining visibility online? There are a number of ways to gain this. One of the strategies is to team up with another site or another organization. This will definitely be a good way to build links for your site, expose your site for brand awareness, and of course, it’ll all …

Online Marketing Strategies: The Best Team Always Wins Read More »

Earlier last week, Google launched an update to its sitelinks. Google improved it for a better organization and quality on its search results. The said sitelinks have just improved its appearance, not fundamentally—something that seo reseller companies should not worry about. Some of the changes that occured are its visibility, wherein the links are now …

New Google Sitelink Read More »

LinkedIn is a business oriented social networking site. It is known to be used for professional networking. This social site has reached its goal of being a reputable social site for business-minded people. In line with this, they launched a new social news site called LinkedIn Today. This is a good thing for companies that …

Optimize Your Content On LinkedIn Today Read More »

After five updates of Google Panda consistently being rolled out in the United States, the international scene gets a taste of Panda. Just this August 12, Google announced on its blog that they have officially rolled out Google Panda 2.4 to most languages except Japanese, Chinese, and Korean. This is something SEO resellers should prepare …

Google Panda is Rolling Internationally Read More »

Covering every aspect of SEO is essential for a successful campaign. If you think your company covers everything that your business offers, you may want to ask yourself about the SEO opportunities available during various seasons. While you think about your SEO efforts, don’t forget about the seasonality of your business and how it affects …

4 Local and Seasonal SEO Strategies You Shouldn’t Miss Out Read More »

Isn’t it tiring to add people on Google Plus using the invite form?  This will all come to an end because you can now invite people to the network with a single tweet. Google+ is now rolling out a new feature, allowing you to invite up to 150 people with a single post of a …

Tweet Away Google+ Invites Read More »

There was a study conducted by an eye tracking firm called Eyetools and two marketing companies, Did-it and Enquiro, revealing the eye movement of people who used Google when searching for something on the internet. SEM and SEO white label companies can inform their clients of the importance of this experiment.

Google Panda has been recently updated with new algorithm changes, making Panda Update 2.3 live.

Thanks to the incorporation of Hotpot, Google now has enough reviews from Google users to stand on its own feet. Reviews from other websites will now be shown as a link with their respective numbers of reviews.

Lately, Google has been receiving a lot of complaints and questions on threads at Google Places and Maps forums when business owners and local SEO reseller companies started noticing that their Places listings have suddenly changed its status from “Active” status to “Pending.” The issue has been confirmed that a bug is responsible for the …

Google Places Bug: Are You on “Pending” Status? Read More »

In an article from The Wall Street Journal, it describes how Hubpages was able to recover from its Google Panda penalty. Acting from an advice given by Google, Hubpages found out that the use of subdomains has given their website recovery from the penalty. Hubpages escaped the penalty by transferring their low quality content into …

How Subdomains Can Get You Out of Your Google Panda Rut Read More »

Twitter is a social media platform often included in online marketing campaigns of SEO resellers. This is a platform that acts as the world’s chat room, allowing anyone with a Twitter account to join in on a discussion or a conversation.

The new search method by Google is not only entertaining to a few but also useful. Since the launch of Google’s Search by Image, people have found an alternative to searching the net without leaving Google.

There can only be one entity as the center of the internet, and two of the most actively playing participants are constantly rolling out new features against each other. Facebook and Google have been on a constant war since forever, and now, things are starting to get heated up. This is something SEO resellers and …

Social Sharing War: Google Faces Facebook with Google+ Read More »

Google has recently launched a new feature that will eventually move them forward in their quest to providing only high quality search engine results. This new feature basically highlights or displays the authors of the articles found on search engines.

Google’s second shot at joining Facebook on the realm of social networking has finally materialized with the Google+ Project. This top secret project by Google started over a year ago with the intention of making Google more social than being a separate social network. According to Google, the Google+ project attempts to make online sharing …

You Be the Judge: Will Google+ Project Be Considered as Facebook’s Competitor? Read More »

While most webmasters who were hit by the Panda update are improving their websites, others need to be more vigilant about their site’s quality. Google is constantly on the lookout for sites with high rankings but contains low-quality content, which is why webmasters should understand the true role of Google Panda in search engine results. …

Google Panda: One Ranking Factor You Need to Understand Read More »