Niche

Website Optimization Strategies for Improved User Experience

With rapid digitalization, information flows at the speed of light, and user attention spans are becoming shorter. Studies reveal that the average user spends 54 seconds on a webpage before deciding to engage further or move on. That’s the blink of an eye in the digital realm. This fleeting window of opportunity underscores the critical …

Website Optimization Strategies for Improved User Experience Read More »

Understanding Google Bard: A Brief Guide

In recent years, the rise of artificial intelligence (AI) has been truly remarkable. It has established itself as a transformative force across industries, with an estimated revenue of $86.9 billion in 2022 alone. Among the intriguing AI innovations, one remarkable creation shines: Google Bard AI. This innovative marvel not only demonstrates the incredible capabilities of …

Understanding Google Bard: A Brief Guide Read More »

The Importance of Audience Segmentation in Google Ads in 2023

The rise of digitalization is an undeniable trend in today’s economy, with people spending more time online than ever before. A 2021 Pew Research Center report found that 31% of adults in the U.S. admit to spending time online almost constantly. This data presents a significant opportunity for businesses to expand their reach and create …

The Importance of Audience Segmentation in Google Ads in 2023 Read More »

How AI Content Can Help You Scale Your SEO Campaign

Marketing studies have revealed that the average consumer’s attention span dropped from 12 to 8 seconds. For success in the digital landscape, it is imperative to exploit those gold-fish memory moments to their fullest potential and capture the customer’s interest.  The best method to put this into practice is with relevant content. Making your website …

How AI Content Can Help You Scale Your SEO Campaign Read More »

What Does LSI Stand For?

The time of digital marketers focusing on a specific keyword to achieve good search engine rankings is far gone. Nowadays, stats show that more than 15% of Google’s searches contain previously unused words by users, so context is essential for creating quality content. Google’s search algorithm is constantly creating new, unique ways to provide users …

What Does LSI Stand For? Read More »

What is Duplicate Content?

Duplicate content refers to identical or greatly similar web content found in more than one place – or at multiple different URLs.  Both Google and Raven Tools estimate duplicate content to make up a fair amount of the internet – 25-30% and 29% respectively. Thus, there are certain things you’ll need to know about duplicate …

What is Duplicate Content? Read More »

What is Keyword Research in SEO & How to Do It?

Keyword research is a process of searching for common and high-ranking terms – single keywords or keyphrases – and using them for search engine optimization of your content.  Keyword research is highly important for the visibility and acknowledgment of your content. It supports better ranking on the particular search engine and enhances the visibility and …

What is Keyword Research in SEO & How to Do It? Read More »

How to Do SEO Competitor Analysis – A Step By Step Guide!

If you’re all heated up for an online adventure, while keeping your readers engaged and proactive, then an SEO competitor analysis is the next great business move to make!  Tackling your competitors comes only after identifying, analyzing, and minimizing the potential advantage they have over you – and this should be your mantra.  It is …

How to Do SEO Competitor Analysis – A Step By Step Guide! Read More »

How Google Prioritizes Content Indexing, Crawling & Ranking – Explained

Did you know that last year, 90% of online searchers used the internet to find a local business? If you have your own business selling products or services, how well do you think your website did when a target customer created a search for your niche? Those who have invested in search engine optimization (SEO) …

How Google Prioritizes Content Indexing, Crawling & Ranking – Explained Read More »

Multi-Location SEO Strategies for Businesses With More Than One Location

Businesses with multiple locations encounter unique challenges when trying to boost their ranking.  There is lots of information out there about SEO best practices, but what helps multi-location businesses?  Why does multi-location SEO matter? And where can you start? Here is a list of strategies that you can use to bolster your multi-location SEO campaign …

Multi-Location SEO Strategies for Businesses With More Than One Location Read More »

Starting A Web Design Business: A Checklist For Your Web Design Agency

Starting a web design business is more relevant now than ever, Covid-19 showed businesses just how much a good online presence can make it or break it for their business. Although the demand for web design services is skyrocketing, it doesn’t mean that the road to success is a breeze. Like any other business, getting …

Starting A Web Design Business: A Checklist For Your Web Design Agency Read More »

SEO Software Guide: How To Find The Right One For Your SEO Business

Choosing the right SEO Software for your business can be a challenging task. Aside from the features that you have to consider before pushing through with a subscription, you also have to make sure that the software is compatible with your business process.  Why do you need SEO software? The challenges for SEO agencies or …

SEO Software Guide: How To Find The Right One For Your SEO Business Read More »

20 Best Small Business WordPress Themes to Rock Your 2020

Some small businesses settle on having a social media page, thinking that building a website is out of their budget and too complicated.  Choosing the best WordPress theme for small businesses takes away that kind of perspective when you’re selling web design to clients. By offering them a WordPress theme, small businesses can get a …

20 Best Small Business WordPress Themes to Rock Your 2020 Read More »

Web Design Questionnaire: 10 Questions to Always Ask Your Clients

After successfully selling web design and closing a client, you’re now ready to take the next step.  Where do you start? How do you make sure you’re not hitting roadblocks? Before you get your creative juices flowing and start coding, you need to be on the same page as your client. This starts with preparing …

Web Design Questionnaire: 10 Questions to Always Ask Your Clients Read More »

The Ultimate Shopify SEO Guide: Ecommerce Revenue Through Rankings

Customers now go beyond domestic online shopping and buy from overseas online retailers. Never mind the wait for shipment—as long as they can get the product they want, they’ll still buy it.  At the forefront of this growth of ecommerce transactions, Shopify has become the go-to platform of many online stores.  But, the boost in …

The Ultimate Shopify SEO Guide: Ecommerce Revenue Through Rankings Read More »

25 Best WordPress Themes for SEO Agencies in 2020

One of the important digital assets of every SEO business is a responsive, visually-captivating website. Without your website, your SEO business lacks the identity to stand out from the rest.  Building your agency website becomes less complicated if you have the best SEO agency WordPress theme. You need one that displays your SEO agency’s branding …

25 Best WordPress Themes for SEO Agencies in 2020 Read More »

Niche Guide: Digital Marketing In The Cleaning Industry

The rise of the $14bn/year industry is an untapped market of dirty profitable businesses. Businesses in the cleaning and sanitation industry including garbage removal services, laundry, pest control, and commercial sterilization are booming, with YoY growth trending. What’s unique about this industry is the service coverage of cleaning solution providers. Within each location across America, …

Niche Guide: Digital Marketing In The Cleaning Industry Read More »

How to Run an SEO Company

Managing an SEO company can be challenging, especially if you have limited to no prior experience in SEO and the online marketing industry. Start-up marketing agencies, in particular, will find it difficult to break into the industry if you do not know which parts of your business to focus on. What I want to do today …

How to Run an SEO Company Read More »

Agency Advantage – Start Growing Your Digital Marketing Agency Today

After almost a decade of helping agencies get to powerhouse status, a groundbreaking solution was overdue for agencies who are still dreaming of quitting their day jobs. Our Agency Advantage platform addresses the most pressing needs of new and struggling agencies by providing a solution to three major challenges: Lack of Authority – Agencies that …

Agency Advantage – Start Growing Your Digital Marketing Agency Today Read More »

Agency Advantage: Your Edge to Growing Your Business

Over the years, we’ve had a lot of success helping agencies dominate their niches. We’ve come to understand what a new agency needs to be successful. We decided to put all of our client feedback, coaching sessions, and business development insight into one comprehensive solution for new agencies. The Agency Advantage program is designed to …

Agency Advantage: Your Edge to Growing Your Business Read More »

How to Build Your Agency’s Brand

Here’s what you need to understand about branding—it’s more than just having a unique name and a logo. If you’re serious about starting an agency, the first thing that you need to pay attention to is your brand identity. After deciding on a name, designing a logo, and creating a persona for your agency, what’s …

How to Build Your Agency’s Brand Read More »

The Fundamentals of Prospecting

We tackle the fundamentals of prospecting – everything from defining your target market to nurturing them once they become qualified leads. But first, what is prospecting? Sales Prospecting is the process of identifying potential customers that are likely to want or need your service, connecting with prospects, and laying the foundation for a conversation. This …

The Fundamentals of Prospecting Read More »

Key Takeaways – How to Sell Reputation Management to Your Clients

Regardless of the channel through which a potential customer discovers a business, they will at some point want to know about other people’s experience with that business. All it takes is a simple search. What they discover will determine if they become customers. This is why managing your client’s reputation is critical. It’s a message …

Key Takeaways – How to Sell Reputation Management to Your Clients Read More »

You Don’t Need to Put Your Client on Every Directory – Only the Ones That Matter

For years digital marketing agencies and other “experts” have been harping on the need for local listings and citations. Often reaching nonsensical conclusions. Listings and citations are important in Local SEO – yes, but only to a certain extent. Once you have covered all the major directories and have enough listings from local directories, the …

You Don’t Need to Put Your Client on Every Directory – Only the Ones That Matter Read More »

Outsource Web Design: Trust in the Experts, Grow Your Agency

As a digital marketing agency, you want to serve your clients with the best web design service and provide them the results they want for their business while also growing your revenue. But, do you need to do everything by yourself? No, you don’t […]

How to Sell SEO: An Agency’s Guide to Getting More SEO Sales

As a digital marketing agency or freelancer, you know how important local search is. You know that any business will have a hard time reaching that coveted top rank organically if they don’t claim the top spots in local searches. But your clients don’t […]

Integrating Semantics in Your SEO with LSI Keywords

Users drive today’s search. With user intent as the focus of queries, semantics provide a central role in how search engines work. In this sense, Latent Semantic Indexing (LSI) connects user intent with queries and deciphers these searches to rank relevant websites […]

Agency Growth Hacks: Building Your SEO Client Base

SEO is one of the major game changers in the digital landscape. Ironically, not all businesses have optimized websites. A 2015 survey shows that only 25% of small businesses in the US use SEO as a marketing tool, and this can mean a lot of missed opportunities for these businesses […]

SEO Campaign Strategies for Highly Competitive Niches

Agencies accustomed to serving smaller businesses are often at a loss when they have an opportunity to work for a larger enterprise. Although you have more resources to work with since these clients typically have deeper pockets, you also face the task of trying to rank a client for a highly competitive niche. […]

Key Takeaways from Selling SEO the Right Way

Last week’s Boost Your Business Webinar focuses on becoming an expert at selling SEO. Bernard and William discussed different touch points that show partners and freelancers how to go from good to great in pitching their SEO services. […]

Advanced SEO: Build a Flagship Campaign for eCommerce Clients

Most eCommerce companies simply think of SEO as a general term, failing to understand the different levels of web optimization. Basic SEO revolves around site architecture, content development, link building, and factors that make a website searchable to its target audience. Advanced SEO involves the intricacies of algorithms and the science behind search engines, then …

Advanced SEO: Build a Flagship Campaign for eCommerce Clients Read More »

Introducing The New Local Web Design Package

Faster, better, more competitive. While other companies are increasing their prices, we are finding ways to reduce ours. Starting tonight, we are releasing an improved Local Web Design Package built upon premium niche-targeted WordPress themes and with faster development time—at 50% less than the price of our previous offering. With provisions for up to 30 …

Introducing The New Local Web Design Package Read More »

Your Dashboard just got BETTER!

As the search landscape continues to change, so does the demand for white label SEO solutions that can adapt. This is why the SEOReseller.com’s SEO dashboard software is getting an upgrade to provide a better overall client experience. On June 7, 2015, we will be upgrading the dashboard that SEO agencies and their clients love. …

Your Dashboard just got BETTER! Read More »

Uncover High Value Keywords With These Secrets

As online marketing shifts toward intent and interest, I always advise agency partners to leverage audience targeting and make great strides with advanced conversion modeling. This is where smart keyword selection comes in. Keyword selection goes beyond knowing what search users usually type in queries; its true value lies in how you build the direction …

Uncover High Value Keywords With These Secrets Read More »

SEO Campaign Management: How to Launch a Successful SEO Project

“What exactly happens after launching my campaign?” This is a common and pressing question we get from SEO resellers every day. An inquiry that is so basic yet requires a full explanation about what we mean by “getting your campaign rolling” with our SEO services.  After filling out our order form and making your payment, …

SEO Campaign Management: How to Launch a Successful SEO Project Read More »

A Complete Guide to the SEO Platform

Over the past 6 years I’ve worked with a lot of SEO tools and platforms. Some hit certain aspects of reporting dead on, some lack in API integration, consistency or UX. Since our client base are agencies that need to prove ROI and show clients real results, our platform is designed with that as the …

A Complete Guide to the SEO Platform Read More »

Will Guest Blogging be Considered Spam in the Future?

In the latest Google Webmaster Help video, Matt Cutts discusses yet another question about guest blogging as spam: “I predict that in future Google will penalise guest blogging sites. Any insights on guest blogging as spam?” Cutts notes the skepticism toward guest blogging has been increasing, as he continues to receive questions related to this …

Will Guest Blogging be Considered Spam in the Future? Read More »

Facebook’s Updated Promotion Policies: What Does It Mean for You?

Facebook recently updated their policies for running promotions on their site. These changes, announced on the Facebook for Business news page, are meant to “make it easier for businesses of all sizes to create and administer promotions on Facebook.” It’s important for you to look at these changes because promotions are a great way of …

Facebook’s Updated Promotion Policies: What Does It Mean for You? Read More »

Matt Cutts: Tell Us More about Small Websites That Should Be Ranking

Some very interesting news for you: Google is collecting more data about websites in a more old-fashioned way. Yesterday, Matt Cutts’ tweet sent the entire online industry abuzz. He posted a Google Docs link to a survey asking what small site you think should be ranking better on Google. See Cutts’ tweet below: If there’s …

Matt Cutts: Tell Us More about Small Websites That Should Be Ranking Read More »

How to Overcome Penguin Updates

Penguin is becoming more unforgiving to violators of Google’s Webmaster Guidelines with every update from Google. As they zero in on more unnatural links, some of the updates they’ve previously released may have affected your campaigns. You’ll need to take steps to overcome previous Penguin updates and prepare your websites for upcoming changes to the …

How to Overcome Penguin Updates Read More »

How to Increase Your Blog Readership

As a marketing tool, blogs do it all – they tell your audience what your brand is about, they establish your authority, and they give you a free platform where you can pitch your products and services. Driving more traffic to your site means achieving these at a larger scale. It’s important to remember that …

How to Increase Your Blog Readership Read More »

Profile-Based Market Segmentation Approach to SEO

Reaching out to specific niche markets effectively requires targeted marketing efforts. Profile-based market segmentation has helped traditional businesses become successful by directing marketing efforts where they matter most. The same approach can help your search optimization campaigns become more effective at giving your clients the results they want. Selecting Profile Parameters Just as you would …

Profile-Based Market Segmentation Approach to SEO Read More »

The Road to Becoming a Content Marketer

The demand for content marketers is consistently increasing, which is why it’s important that you become an expert in content marketing if you are an online marketer. Most people make the mistake of thinking being a good writer is the same as being a good content marketer. It’s one of the biggest misconceptions about content …

The Road to Becoming a Content Marketer Read More »

Google Glass: What It Means for SEO

Unlike computers and smartphones, Google Glass gives direct answers from collated information instead of giving choices in a list form. In this sense, you can consider Glass as an answer engine instead of a search engine in the strictest sense of the word, a virtual personal assistant similar to Apple’s Siri. You will need a …

Google Glass: What It Means for SEO Read More »

Google’s Penguin 4 with Penguin 2.0 Technology is Now Live

*** Read what’s new on the Penguin Algorithm as of 11/26/2015 here. Matt Cutts announced the release of Penguin 2.0 update on his blog. The update is technically Penguin 4, it being the fourth update of Penguin since it was first launched, but it is internally called Penguin 2.0 because this newly launched update is major …

Google’s Penguin 4 with Penguin 2.0 Technology is Now Live Read More »

Boosting Your Credibility with Google’s Author Rank

Authorship plays an important role in gaining your audience’s trust. It is one of the strongest trust signals you can add to all your published online content. By claiming ownership of websites and other published online content you’ve created, you can get credit and give your rankings a much-needed boost. This is why it’s important …

Boosting Your Credibility with Google’s Author Rank Read More »

SEOReseller Rolling Out New Exciting Product Developments!

Today we are rolling out our exciting new product updates. This update marks the most advanced product formula we’ve made in our organization’s history. Our new packages bring your whole SEO world together in one powerful, integrated marketing system. We believe that Inbound Marketing is the future of providing end-to-end services for your clients. That’s …

SEOReseller Rolling Out New Exciting Product Developments! Read More »

The Digital Marketing Guide to Using CRM

Customer relationship management makes business more streamlined and more consumer-oriented by identifying and studying your market, managing tasks and tracking conversion progress. CRM platforms are becoming an important tool and strategy for digital marketing agencies and SEO professionals. I’ve put together this guide that details how you can use and benefit from integrating CRM into …

The Digital Marketing Guide to Using CRM Read More »

How Our Custom Branded Reports can Grow Your Company

As your partner, we are committed to giving you the tools you need to grow your company. Our branded reports belong to the most important tools we provide to show your clients their campaign progress. Aside from promoting transparency and helping you build customer confidence, these monthly executive summaries can also help make your business …

How Our Custom Branded Reports can Grow Your Company Read More »

What Type of White Label SEO Solution is Best Fit for My Agency

Choosing the right products for your agency can be difficult, especially if you’re a start-up agency. I already shared with you how to determine if you need white label SEO solutions. Today, I want to help you discover what type of white label SEO solutions suit your agency. Search Engine Optimization Why You Need It: Millions …

What Type of White Label SEO Solution is Best Fit for My Agency Read More »

The Power Of Customer Advocacy In SEO

Recent algorithmic updates by Google have uncovered exciting new SEO opportunities for brands. One of these opportunities is using brand advocacy as leverage to build a better content and link building portfolio to rank higher in SERPs—an important move when executing a local SEO strategy for hotels and restaurants. This relationship is characterized by transparency, …

The Power Of Customer Advocacy In SEO Read More »

How to Sell SEO Like a Rock Star

We’re dedicated to helping our partners achieve their business goals and grow in the SEO industry. This is why in today’s blog, I want to discuss how to sell SEO services like a rock star. Use this as an introductory guide to becoming a successful SEO reseller, whether it’s your first time in the industry …

How to Sell SEO Like a Rock Star Read More »

Top 10 SEO Tips for Small Businesses and Marketers

Search engine optimization is necessary for every business that wants to reach a wider audience. Optimizing sites of small businesses could be more difficult, because they will be competing with larger, more established names in their industry. These 10 tips help improve the online visibility of small businesses, increasing conversions and ROI.

10 Questions To Ask Your SEO Vendor

Research indicates that businesses rely on working with vendors more each year to develop and succeed in marketing their client’s brands online.  With the increased demand for search marketing, social and reputation management, vendors who can integrate traditional and digital communication strategies to deliver more online exposure for small businesses and big brands are in …

10 Questions To Ask Your SEO Vendor Read More »

Latest Panda Update

As an SEO reseller company, we should also know what the current algorithm updates are. In line with this, Google recently announced that they are going to have an updated change in their Panda system. Every SEO company should know about this update to help them give their SEO websites a boost. Panda 3.3 According …

Latest Panda Update Read More »

A Multi-Admin Brand Page

Today, it’s easier for companies to reach out to their audience with the use of new media. As long as you’re visible online, users will know more about your brand. As an company, we know that clients benefit more with a diversified portfolio of services. Many late adopters are just beginning to embrace social media …

A Multi-Admin Brand Page Read More »

Algorithm Change: Snippets Improvement

This year, Google has made a lot of updates to their algorithm. Businesses of every niche are affected by these updates, whether it be big or small. However, businesses who outsource SEO, especially from Seoreseller.com don’t need to worry because we make sure that we keep up with changes that Google makes. What are the …

Algorithm Change: Snippets Improvement Read More »

Latest Landing Page Quality Score

“Any change, even a change for the better, is always accompanied by drawbacks and discomforts.” – Arnold Bennett Change is vital everything we do. For SEO, we cannot afford to run away because of new updates. Today, the leading search engine came up with new updates regarding quality scores (QS) for a site’s landing page. …

Latest Landing Page Quality Score Read More »

How To Check If Your Rankings Dropped

If your site’s rankings has suddenly dropped, or if you think that it has been penalized or not indexed, check on a few things first before being wary. Most companies today wouldn’t want to worry about their SEO tactics. What they do is outsource seo to a known company such as seoreseller.com to make sure …

How To Check If Your Rankings Dropped Read More »