As promised, here is the recording of our latest Boost Your Business webinar: The ABCs of Effective Prospecting.
Check out Bernard and Will as they give you the fundamental steps to prospecting complete with cold and warm email examples and how to do market research.
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[Downloadable versions of this transcript, the presentation deck, and other materials will be available in the Dashboard Resource Center]
02:00 Recap of the previous Webinar (How to Sell Local SEO Like a Pro)
03:26 Everything you need to build your agency in one plugin
06:10 Why prospecting is crucial? The goal of prospecting: convert interest into a conversation.
07:33 Example of a bad website layout
08:35 Example of a good website layout
09:09 Example of a bad Facebook Page
10:31 Example of a good Facebook Page
12:10 What do you need to do before prospecting? The Do’s and Don’ts before prospecting.
14:35 Good vs Bad LinkedIn Pages
16:30 The fundamental steps to prospecting
16:51 Selecting Niche: Market Research
19:13 Step 1 is to do Market Research + Growth Hack
20:27 Step 2 is targeting the right vertical + Growth Hack
28:00 Step 3 is building your network
33:00 Step 4 is to begin contacting your prospects
36:30: Bad example vs a good example of a warm email
39:35 Bad example vs a good example of a cold email
48:17 Step 5 is to Adapt and Improve
50:40 Step 6 is to nurture you leads
53:48 Actionable items to do right now