Steps on How to start a digital marketing agency

Everything is going digital. From beer to dental services, everyone who knows their business should already have presence online, or at least should have started the build process. This is the main reason why starting a digital marketing agency is one of the best businesses to be in. It is the present, and the future, of marketing. A dentist would rather focus on his patients and just expect more people to walk through his door, not on marketing his dental clinic. Other companies would rather work on improving their product lines and leave the online marketing to the expert…You. Is it possible? Of course! Read on.

  1. Learn Digital Marketing basics – You may or may not be a digital marketing expert. If you’ve had a head start, good for you. If not, it’s fine. There are many ways to at least understand the basic concepts of the services you are about to offer. Will you need to reach expert levels before you can start offering services? Though mastery is always an advantage, it isn’t always necessary. And you will eventually get there after a few years in the business. What you’ll need to be or will need to have…is a good salesman.
  1. Signup for a free account at SEOReseller.com – To be able to order the services you can resell to your clients, you simply need to login to your free dashboard and visit the store (yes, you get an awesome free dashboard). You can signup anytime to familiarize yourself with the dashboard, see the pricing, the free tools and more. If you have specific questions, a project manager will get in touch and provide you all the help you need to start your agency. What’s more, SEOReseller provides a whole lot of free and premium training materials to help you start, and eventually grow, your agency. This includes the Masterclass webinar series which are interviews with successful agency owners who started from where you are right now, but have then become 7-digit agencies! It has live Q&A sessions with our top partners who are more than willing to help you also grow and become successful.
  1. Subscribe to Agency Advantage tools (optional, but highly recommended) – You may or may not be a digital marketing expert. If you’ve had a head start, good for you. If not, it’s fine. There are many ways to at least understand the basic concepts of the services you are about to offer. Will you need to reach expert levels before you can start offering services? Though mastery is always an advantage, it isn’t always necessary. And you will eventually get there after a few years in the business. What you’ll need to be or will need to have…is a good salesman.
  1. Start closing deals – This is, just like any business, the most important part. Starting a digital marketing agency is serious business and will require your effort. It’s not a one-button get rich quick scheme. While the tools mentioned can catch your clients attention and get you in the door, your human factor will always get their signature. Rest assured that your website order, or your SEO and PPC fulfillment will be delivered, after you’ve secured every hand shake. Most of our partners started selling by themselves, until they progressed to having their own sales groups.
  1. Grow – This isn’t part of starting a digital marketing agency, but we’re dropping it here because it needs to be your goal early on. By that time, it means you have built your agency’s credibility, already have a list of satisfied and recurring clients, and are ready for more. This can happen a few months from now, or a few years, depending on you. But the most important is always the first step. Sign up for a free account now and ask away!