Reporting on your campaign success isn’t just about showing clients charts and data. You need to be able to present reports in a way that your clients can connect to their business objectives. Showing them that they rank highly for a keyword or their Facebook Ads are generating thousands of impressions isn’t enough. How does […]
Pitching a more holistic “omnichannel” approach to your clients who are small local businesses can be difficult. In this blog post, we’ll discuss how you can explain the value of a holistic strategy. We’ll list common objections, how to address them, and outline solutions for common problems that small local businesses face.
Here are some Common […]
One of the crucial aspects of an SEO project is client intake. By getting the important details about a client’s business, you can set the right expectations and determine the right strategy to achieve their goals from the get-go. In this post, you’ll learn the important questions to include in your SEO client intake questionnaire.
Pricing your SEO products is a very tricky task. You have to keep your prices competitive and still make sure you’re generating enough profit to keep your business running. In today’s blog, I want to talk to you about what you should charge for SEO. I’ll also give you a guide on when and how […]
Knowing how to upsell your online marketing products helps you attract more new leads and build longer relationships with customers. In today’s blog, I want to share strategies you can use to upsell more effectively.
Before the Sale: Visibility Matters
Upselling is easier when done online because the only limit to your display of products or services […]
The success of your client’s SEO campaign depends on how open your communication lines are with each other. Having clearer knowledge of your client’s website history helps you give them more effective solutions and higher rankings. In today’s blog, I want to share the top five questions you should ask your potential clients before working […]
In today’s blog we’ll be talking about what it takes to close a lead in today’s economy. As I’m sure you would agree, gone are the days where you can just put up big red signs and people will buy. Today, people want to be a part of your process, understand how you do business…and […]