Tips and information on selling, upselling and customer retention
Clients don’t respond to pushy, hard-selling salesmen, and no one wants to be perceived as one either. Most agencies would rather be seen as consultants, someone prospective clients look to for answers to their business challenges.
The traditional salesperson has a “me-first” attitude, focus more on their company’s products or services when they pitch, and are […]
Upselling and cross selling are quite the buzzwords in the world of retail, whether it be over the Internet or in actual store locations. These are the strategies used to maximize profit while ensuring that customers make the most of their purchase through complementary offerings.
These selling techniques, however, are not exclusive to retail or business-to-consumer […]
The age-old maxim “the customer is always right” is an undeniably good guiding principle for any business. Addressing what your clients need and want (within reasonable bounds, of course) is a sure way of keeping them coming back for more.
What that saying misses, however, is that customers don’t know everything. Hearing about how their peers […]
Consumer behavior changes as technology develops. People now have more ways of accessing information online, and online search technology changes along. This presents you with many opportunities for growing your business by offering new services or improving your existing line-up. I want to share the top five growth opportunities in SEO that you should put […]
There’s much to be learned from the Father of Advertising himself, David Ogilvy. Many of his ideas still hold true to this day, and they can be applied to selling different kinds of products, including SEO. I want to share three tips from Ogilvy that you can use to help you sell SEO to businesses […]
In today’s blog, I want to discuss how you can grow your revenue by adding our solutions to your current product line. As our partners, we invest our time and energy in helping your company grow. I’m going to share a few tips on how you can grow your revenue in reselling our products as […]
In today’s blog, I want to continue our educational sessions and focus on your marketing strategy. Your sales pitch is your last chance to convince potential clients that you can give them the marketing strategy they need for their business. I want to discuss how our branded SEO proposals can help improve your pitch and close […]
In our previous blogs, we’ve discussed how you can get new leads. Today, I want to move on to the next and equally important task – keeping your clients happy. Building long-term relationships with your clients ensures a continuous flow of income, creates new brand evangelists who may refer new clients, and establishes you as […]
Taking in new clients shows that your company is growing, and businesses are starting to recognize your name as a trusted SEO provider. However, not all companies looking to hire you may be a good match at once. Today, I want to share examples of telltale signs of trouble you should note when talking to […]
As our agency partners, we want to help you grow your business and establish yourself in the SEO industry. In today’s blog, I want to share with you how you can achieve consistent growth monthly. If you can gain at least ten new clients each month, you’ll find your agency getting bigger in no time.