“Can I start my own SEO company even without formal training or experience?”
This is a question we’re often asked, and our answer is always yes. The key is knowing the essential work that needs to be done, having the right tools, and knowing the right people.
You’ve probably read other stuff online telling you how to build an SEO company from scratch, so I’ll skip the basics. What I’ll share here are tips and best practices to make your startup SEO company a cut above the rest.
I’ll focus on how you can make the most of our free templates and white papers to take your SEO startup to the next level. So here it goes:
Find an SEO Vendor
Your goal is to give clients the ROI they expect. As a newcomer, however, you likely don’t have the experience or the expertise to make this happen. This is where we come in. We have the tools, the technology, and a complete business suite that saves you tons of time setting up your company. This also eliminates training your own staff and you can be sure only a skilled team is working on your campaigns.
Research and Study
Case studies are a great way to get a feel of the competition, and to get a better picture on what you’re doing right and wrong. We have several case studies and success stories that back up our proven methodologies. Just get in touch with us and we can send them over to you. Meanwhile, our website provides white papers you can easily download upon signing up.
Come up with a Basic Payment System
Create a page discussing your fee structure, the services you can offer, and how payments can be made. Make sure the payment methods are convenient to you and your clients.
Make Contracts
Make it clear what you offer and what clients can expect from working with you. Use our Brandable SEO/PPC Contract for this. Other than products, methodology, project timelines, and checklists, it comes with an overview of estimated client costs.
Set Expectations
The client has to know what processes you’ll use and the expected outcomes of their campaigns. Our Client Expectation Guide is perfect for this. Use it to set client expectations on ranking on the first page of SERPs. The file comes with information on the ranking process, guarantees, progress monitoring, a ranking tutorial, and fast facts.
Streamline link building
You need to have a strong link building strategy, and you have to know how to explain this strategy to your clients. Our Link Building White Paper is perfect for this. It explains how link building works and how rankings impact search. The file includes information on evaluating links, sharable content, getting published, diversification, and tracking links.
Write Awesome Content
Content marketing makes up a huge part of SEO. Do it better than your competition by following our Content Marketing Guide. It includes our best practice writing style guide, details on content types, writing with context, where to publish, and the publishing process.
Get Reports
Getting your clients on the same page with regards to your progress and processes strengthens your relationship. Promote transparency by having regular meetings and updating them through reports.
Our Platform User Guide makes client reporting and account management easy. The file includes details on client admin, white label set up, project overview, keyword tracking, and reporting.
We have free templates on the right way to do website audit and keyword research. You’ll also find white papers on on-page optimization and local SEO for a more comprehensive report and strategy.
SEO is a level playing field where both experts and budding entrepreneurs can be successful. The key is to know where and how to start. Check out our free templates and white papers to see how you can use them to your advantage.
For current and new agency partners and SEO resellers, you can use these materials anytime you want to expand your network. Get in touch with your account manager today, or sign up for a free account to become a partner. Keep checking back for more updates and tips.
