We are going to talk about today about one of the most overlooked areas in online marketing—the user experience, or the UX as many prefer to call it. This may be a buzzword, but only few marketers understand what it really is. Regardless of the nature of your client’s business website, it’s your job to ensure that […]
The release of Penguin 3.0, the birth of Inbox, and the latest about the German publishers who want to make Google pay for showing their content in search results.
The leading search engine has been busier than usual all week long. Wonder what Google had been into these past couple of days, here’s a primer:
Penguin 3.0 Was […]
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*Free link clean up package corresponds with the size […]
Over the weekend, Penguin 3.0 rolled out, confirmed according to numerous industry leading publications, and we are seeing proof of this from our rank tracking data collected over the past week. Since we manage tens of thousands of keywords across thousands of domains, we can see almost any trend in Google’s index.
Here’s a brief visual history.
Below you […]
We always get different SEO questions about our methodologies when we talk to new agency partners. One of them is, “How long does it take for a website to get a first page ranking?” Well, here’s our short answer to this question:
It’s All about Having the Right Setup
Every project starts with a unique setup. Getting a […]
One of the good things (and also one of the bad things, depending on how you look at it) about SEO is that something is always happening. There’s always something to look forward to. Let’s take a look at some of the most talked about topics in the SEO community this past week.
New Tag Manager Tools
To maximize your SEO campaigns, you need to cover all the bases, and most importantly, Google Webmaster Tools. For the newbies: what does Google Webmaster Tools do for SEO?
The use of Google Webmaster Tools is important when designing effective SEO methodologies. Examples of valuable data GWT provides include the following:
Webmaster Tools features a list […]
Ever since Twitter began its hashtag posts in 2009, many users adopted the habit to other social networks like Facebook and Instagram. We’ve seen the famous pound sign in almost every post to highlight events, topics, and things that are popular−or what users want to become popular.
Google+ hashtags have a different purpose, though. While these can […]
The importance of PageRank used to be a key part of any SEO sales pitch when talking to clients about building a solid reputation on the Internet. However, after some time, PageRank is finally fading out.
Google didn’t announce the complete removal of the “heart of its software”, but what the leading search engine shared […]
‘Content is king’ is a mantra that stays with us in this post-Hummingbird world. As Google continues to upgrade the search landscape for user experience, the role of content evolves and becomes a bigger part of the entire marketing mix.
There’s a difference between writing a blog to engage your target audience and writing a blog […]